January 11, 2011

Fendi tribute
to Italian craftsmanship


Fendi has published a vibrant homage to Italy’s heritage of exquisite craftsmanship, entitled “The Whispered Directory of Craftsmanship”. The structured alphabetical format introduces remarkable creative content, offering a directory to unique traditions synonymous with “made in Italy” excellence.

Featured are timeless creations including the Riva yacht design and Grom handmade ice cream, plus iconic legends like the Cuoio Romano leather used by Fendi, all emblematic of mythic Italian workmanship. Published in Italian and English, “The Whispered Directory of Craftsmanship” is available at Fendi stores worldwide.

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