February 10, 2010

Focus on Fendi, from workshop to runway


The journalist Loïc Prigent has released "The Day Before", a series of four documentaries about fashion. The film devoted to Fendi follows preparations for the Fall/Winter 2009-2010 show under the watchful eyes of Karl Lagerfeld and Silvia Fendi, respectively Artistic Director and Accessories Director of the House.

From workshop to backstage, the documentary captures the feverish activity in the run-up to the show: fittings, finalizing the looks, sewing the last pieces, and the final sprint to the runway venue. It offers a tribute to Fendi and its artisans, the head of the workshop, the seamstresses and the master furrier.

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