May 9, 2012

Virtuous
vetiver

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During his travels in Southern India, on the Nilgiri plateau, Thierry Wasser found inspiration for L’Eau Boisée, the fourth opus in the Guerlain Homme collection. In this region better known for jasmine, he was seduced by the local vetiver’s subtlety and elegance.

Infused with delightful freshness, the Indian vetiver found in L’Eau Boisée, enhances the Mojito accord, the exuberant citrusy signature of Guerlain Homme. The glass and ash wood bottle evokes the characteristics of a man with uncompromising chic.

Never before used in Western perfumery, the long, scented root has both medicinal and environmental benefits. Cultivating vetiver provides an additional source of income for the local population and at the same time protects their land against erosion and elephants, which do not particularly like the scent of vetiver. Guerlain has since developed an ambitious human and environmental project to grow more of the virtuous scented root.

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