August 6, 2013

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Following the opening of a brand new Men’s section and Wine Cellar in 2012, Le Bon Marché is continuing its elegant makeover with the opening of a new Watch department at the beginning of September. Spanning 650 square meters on the main floor—now dedicated to accessories—the celebrated Paris department store will welcome both aficionados of exceptional timepieces and newcomers to the world of watches.

The newly created space for watches emphasizes discovery, plunging visitors into a universe of precision, where technical and aesthetic boundaries are continually expanded. Designed with the atmosphere of a refined private apartment, the new Watch department offers a wide selection, comfortable elegance and impeccable service. Watches are majestically displayed on stands, bathed in crystalline light to ensure a unique purchase experience.

Le Bon Marché aims to become a must Left Bank address for watches, featuring leading brands such as Hublot, TAG Heuer and Zenith. The store’s prestigious lineup will welcome other watchmaking houses in September as well, including Breitling and Jaeger LeCoultre.

In addition to a private lounge and a watches library, Le Bon Marché will serve customers with a watch repair workshop, a bracelets workshop and special events on weekends, inviting visitors to discover or enjoy a true passion. This is a space where time stands still, the better to enjoy it. 

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