December 17, 2012

The art of
writing

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Writing has always been a family affair at Louis Vuitton, a tradition perpetuated over the years through the brand’s prestige publications. This affinity with writing takes on a new dimension with the introduction of the Louis Vuitton writing collection and the opening of a 70-square-meter writing shop in the storied Left Bank district of Saint-Germain-des-Prés.

Located at 6, Place Saint-Germain-des-Prés—just a few steps from longtime literary hub Café de Flore, the space is designed as an elegant writing room. It offers collector pens, exclusive inks, stationery, crystal ink pots and even trunks. These beautiful and innovative objects are a tribute to the pleasures of traditional writing in an all-digital age.

Often associated with travel, the world of writing is an intimate and plush universe that now includes special bespoke products signed Louis Vuitton. Customers can order their initials on personal letterhead stationery or choose from 13 colors of alligator skin for their pen.

The new Cabinet d’Ecriture will also be a place to meet international artists and artisans, including leather workers, bookbinders, stationers, typographers, calligraphers and more. They will demonstrate their time-honored crafts, making writing a vibrant and contemporary experience.

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