October 2, 2013

Pop-Up Travel Store


Louis Vuitton is celebrating the art of travel through December 31st at L’Aventure, a pop-up store at 22, Avenue Montaigne in Paris.

Designed in collaboration with Canadian journalist Tyler Brûlé, the store brings together under one roof anything a high-flying traveler might wish for.

Absolutely everything is designed to give wings to visitors’ imaginations and transport the minds of would-be travelers to their future destinations. In addition innovative pieces from the travel accessories collection, there’s also a bookstore, creating an invitation to travel in every dimension. The counter references a travel agency, joined by lush vegetation and even a hammock…. Everyone who steps into this artfully designed world is transformed into a power traveler.

In addition to travel-ready pieces from the Louis Vuitton menswear collection, customers can have their items personalized and get luggage repaired. Repairs are executed before their admiring eyes by an expert artisan in a workshop at the back of the store. Bags are given a new lease of life or adorned with the owner’s hand-painted initials in the spirit of the famous LV Monogram.

And since every happy journey starts with a well-packed bag, travelers can receive expert advice on the art of folding and rolling to optimize space and get ready for immediate boarding.

L’Aventure – 22 Avenue Montaigne, 75008 Paris

September 12 — December 31, 2013

  • mail