April 3, 2013

Givenchy
gentlemen

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Thirty-eight years after releasing its cult fragrance Gentleman, Givenchy is back with a new masculine christened Gentlemen Only.

Both fragrances share that intoxicating woodsy elegance. But with its notes of incense, Gentlemen Only reflects the breezy personality of the modern man – the new generation of gentlemen brought to life by Simon Baker.

The Australian actor, known for his detective role in "The Mentalist", becomes the official face of Gentlemen Only this year. Lensed by Patrick Demarchelier, he offers a beautiful young woman his umbrella while he gets drenched in the rain. Chivalry at its most elegant…and irresistible.

The same scenario plays out in the ad filmed by the renowned Peter Lindbergh. As Simon Baker walks along the New York streets in the pouring rain, he suddenly offers an unknown woman his umbrella. The classy folly of the gesture sums up the spirit of this new perfume and the new generation of gentlemen.

With a blue-tinted bottle topped with a brushed metal cap, Gentlemen Only will be available starting April 2 as an eau de toilette, after-shave lotion or deodorant spray.

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