November 15, 2010

TAG Heuer opens
first French store


Designed by celebrated architect Eric Carlson, the first TAG Heuer store in France will open on December 15 at 167 boulevard Saint-Germain in Paris. Featuring the distinctive codes of the Swiss watchmaker, the store combines a sporty feel with luxurious glamour, creating a unique experience as visitors are immersed in the extraordinary TAG Heuer story.

The Left Bank store has a timeless contemporary design. It will offer all the latest TAG Heuer collections, with distinctive spaces for each line of emblematic products. The ambiance blends passion and precision, overseen by the steady gaze of Steve McQueen.

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