o celebrate the launch of the Veuve Clicquot Rosé during Milan Design Week (from March 31 through April 8), Olivier Guillemin & Olivier Védrine – [o,o] – have dreamt up a "Living Rosé" world for Veuve Clicquot: a rose-toned reinterpretation of the House's major themes. Impossible to refuse, it is an invitation to depart on a true chromatic adventure, transporting you from hues of “Gold” to the delicate shades of "Rosé Clicquot".
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Univers "Living Rosé" © [o,o] |
Making subtle allusions to the historical exhibition "Homage to Madame Clicquot" presented in Rheims in June 2005, and also designed by [o,o], visitors discover – as if through a rose-tinted looking glass – an installation of five exceptional pieces of furniture, each reflecting a key moment in the life and achievement of Madame Clicquot herself.
The symbols presented remain the same, but are reinvented, amplified, modernized and… rendered in rosé pink! A daring, glamorous and sensual vision of design in perfect harmony with the spirit of the Veuve Clicquot Rosé.
Olivier Védrine and Olivier Guillemin
They created [o,o] in 2001, but their first meeting goes back to 1983.
Ever since, they have been inseparable, often in the avant-garde and always where you would least expect them, reinventing the codes of luxury and tradition, sharing an identical curiosity and sensitivity, and a taste for sophistication, a desire to experiment with innovative materials in their creations.
(Published on April 3rd, 2006)