Marketing, communications, digital, product, events, media managers

To spark our customers' interest and introduce them to the world of our Houses through our products and areas of specialization. All our employees create and develop products and tools that perfectly embody the spirit of our Houses and reflect their values of excellence, creativity and innovation. They build their standing throughout the world, forming close ties with our customers.

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Nos métiers

Marketing Manager

Mission

The Marketing Manager places an interpersonal approach at the heart of their work. They define the main lines of the commercial strategy by integrating an approach of personalized products/services to meet customer needs.

Mission

 

Mission

  • To analyze market trends and competition to provide diagnoses
  • To create innovative and distinctive promotion tools
  • To measure the impact of systems put in place to develop the brand
  • To deliver flawless events with innovative concepts and consistent branding
  • To provide editorial and operational support for related communication materials
  • To coordinate content and propose relevant formats for events

Jobs in marketing and communications

Marketing Manager

Jobs in marketing and communications

Mission

The Marketing Manager places an interpersonal approach at the heart of their work. They define the main lines of the commercial strategy by integrating an approach of personalized products/services to meet customer needs.

 

  • To analyze market trends and competition to provide diagnoses
  • To create innovative and distinctive promotion tools
  • To measure the impact of systems put in place to develop the brand
  • To deliver flawless events with innovative concepts and consistent branding
  • To provide editorial and operational support for related communication materials
  • To coordinate content and propose relevant formats for events

Communications Manager

Mission

The Communications Manager acts as ambassador and guarantor of the House’s image. They raise its profile and build and protect its reputation.

Mission

 

Mission

  • To participate in the development of statements on corporate subjects (Corporate Social Responsibility, Human Resources, etc.)
  • To develop the House’s CSR, HR, sponsorship etc. strategies in various formats
  • To develop and maintain a corporate relationship with the media
  • To lead external and internal communications (internet, social networks, intranet)
  • To manage crisis communication
  • To develop a public affairs strategy
  • To manage relations with local institutions and professional organizations on subjects of interest to the business unit

Jobs in marketing and communications

Communications Manager

Jobs in marketing and communications

Mission

The Communications Manager acts as ambassador and guarantor of the House’s image. They raise its profile and build and protect its reputation.

 

  • To participate in the development of statements on corporate subjects (Corporate Social Responsibility, Human Resources, etc.)
  • To develop the House’s CSR, HR, sponsorship etc. strategies in various formats
  • To develop and maintain a corporate relationship with the media
  • To lead external and internal communications (internet, social networks, intranet)
  • To manage crisis communication
  • To develop a public affairs strategy
  • To manage relations with local institutions and professional organizations on subjects of interest to the business unit

Digital project Manager

Mission

In line with the House's communications strategy, to define, implement and manage the House's digital projects, whatever the medium (internet, mobile, tablet, etc.). This generic name can correspond to various métiers: e-commerce manager, editorial manager, functional digital manager, intranet manager, CRM project manager, and more.

Mission

 

Mission

  • To be the driving force behind the digital communications strategy
  • To gather the requirements of the various parties involved (marketing, communications, retail, wholesale, geographical areas)
  • To propose solutions and developments, source service providers and monitor the development of projects and then their updating both in terms of content and technical development
  • To develop and monitor a “media plan” for content and publications on digital media to protect the media image of the product and the company on digital media
  • To analyze the impact of published content in terms of audience and e-reputation
  • To carry out daily digital monitoring of the companies in the sector and digital innovations
Episode 7 - Luciana Farina

"One day the Head of Digital came to me and offered me a job. At first, I coudn’t believe it, I did not know if I had what it took or if my skills would fit the job. But my boss trusted me and told me that I was the right person. Today I am International E-Commerce Director at Christian Dior Couture."

Lire plus >

Luciana FARINA

INTERNATIONAL E-COMMERCE DIRECTOR AT CHRISTIAN DIOR COUTURE

© Nora Houguenade

Project presentation at La Maison des Startups

Jobs in marketing and communications

Digital project Manager

Jobs in marketing and communications

Mission

In line with the House's communications strategy, to define, implement and manage the House's digital projects, whatever the medium (internet, mobile, tablet, etc.). This generic name can correspond to various métiers: e-commerce manager, editorial manager, functional digital manager, intranet manager, CRM project manager, and more.

 

  • To be the driving force behind the digital communications strategy
  • To gather the requirements of the various parties involved (marketing, communications, retail, wholesale, geographical areas)
  • To propose solutions and developments, source service providers and monitor the development of projects and then their updating both in terms of content and technical development
  • To develop and monitor a “media plan” for content and publications on digital media to protect the media image of the product and the company on digital media
  • To analyze the impact of published content in terms of audience and e-reputation
  • To carry out daily digital monitoring of the companies in the sector and digital innovations

Product Development Manager

Mission

To orchestrate the release of a new product, from creation to commercialization. To turn each launch into an event, a success.

Mission

 

Mission

  • To participate in the creation, initial conceptualization and development of the product
  • To brief the designers, engineers and couturiers on the actual production of the product
  • To be the key link in the supply chain, at both beginning and end
  • To coordinate the product launch and multi-format communications around the launch (advertising, events, etc.)
  • To set the price of the product in accordance with market expectations and positioning
  • To respect the allocated budgets
  • To study sales performance and be able to draw conclusions in order to increase demand and develop the offer accordingly.

Jobs in marketing and communications

Product Development Manager

Jobs in marketing and communications

Mission

To orchestrate the release of a new product, from creation to commercialization. To turn each launch into an event, a success.

 

  • To participate in the creation, initial conceptualization and development of the product
  • To brief the designers, engineers and couturiers on the actual production of the product
  • To be the key link in the supply chain, at both beginning and end
  • To coordinate the product launch and multi-format communications around the launch (advertising, events, etc.)
  • To set the price of the product in accordance with market expectations and positioning
  • To respect the allocated budgets
  • To study sales performance and be able to draw conclusions in order to increase demand and develop the offer accordingly.

Events Manager

Mission

To identify, plan and organize internal and external events to increase awareness and loyalty of the LVMH Group and its Houses.

Mission

 

Mission

  • To produce briefs and develop new concepts
  • To monitor event logistics (schedules, guest listings, service providers, coordination of interventions) and budget management
  • To deliver flawless events with innovative concepts and consistent branding
  • To provide editorial and operational support for related communication materials
  • To coordinate content and propose relevant formats

Jobs in marketing and communications

Events Manager

Jobs in marketing and communications

Mission

To identify, plan and organize internal and external events to increase awareness and loyalty of the LVMH Group and its Houses.

 

  • To produce briefs and develop new concepts
  • To monitor event logistics (schedules, guest listings, service providers, coordination of interventions) and budget management
  • To deliver flawless events with innovative concepts and consistent branding
  • To provide editorial and operational support for related communication materials
  • To coordinate content and propose relevant formats

Press relations Officer

Mission

Defines and implements the House’s media and non-media strategy. They are responsible for promoting the Group's brand image, products and achievements to journalists.

Mission

 

Mission

  • To coordinate and capitalize on news roundups focusing on the sector and the competition
  • To monitor and ensure optimum media coverage for all press launches for the House’s products
  • To manage press shoots on a daily basis
  • To build and maintain good, lasting relationships with journalists
  • To write press releases
  • To participate actively in local and international events organized by the House
  • To develop public relations with celebrities and the faces of the brand
  • To optimize and analyze media coverage

Jobs in marketing and communications

Press relations Officer

Jobs in marketing and communications

Mission

Defines and implements the House’s media and non-media strategy. They are responsible for promoting the Group's brand image, products and achievements to journalists.

 

  • To coordinate and capitalize on news roundups focusing on the sector and the competition
  • To monitor and ensure optimum media coverage for all press launches for the House’s products
  • To manage press shoots on a daily basis
  • To build and maintain good, lasting relationships with journalists
  • To write press releases
  • To participate actively in local and international events organized by the House
  • To develop public relations with celebrities and the faces of the brand
  • To optimize and analyze media coverage

Nos autres métiers