Kenzo Parfums
Kenzo Parfums
Bold, spontaneous and colorful, KENZO Parfums creations make the world more beautiful. With its poetic and quirky look at the world, KENZO overturns the classic codes of traditional perfumery and celebrates freedom of expression, diversity and creativity.
Creation date: 1988
CEO: Romain Spitzer
Head office: 1 rue Pasquier, 92300 Levallois-Perret - France
Website: www.kenzoparfums.com
Identity
“THE WORLD IS BEAUTIFUL”
From his very first collection in 1970, Kenzo Takada instilled his creations with fresh energy, lightness and free spirit. He celebrated cultural diversity with an ode to youth and nature. He brightened fashion with colors, flowers, exuberance, generosity and an authenticity in perfect harmony with meticulous Japanese craftsmanship.
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ABSOLUTE ICON
THE POWER OF A FLOWER TO MAKE THE WORLD MORE BEAUTIFUL.
Since the poppy has no scent, KENZO invented the fragrance of this fragile but strong flower. Master perfumer Alberto Morillas imagined this unique scent, a powdery floral, unexpected and poetic.
INSIGHTS
“A brand that makes the world more beautiful, a brand that celebrates nature and expresses a passion for flowers, joyfulness, poetry and dreams. A Maison infused with the spirit of designer Kenzo Takada and unique Japanese roots, whose contagious spirit of freedom and celebration of cultural diversity resonate powerfully with today’s young generations.”
Outlook
KENZO Parfums, is above all a powerful, inspired and unbridled vision championed by passionate teams. It is a story of people brimming with energy to create a more beautiful world.
Key figures
- 50 COUNTRIES WHERE KENZO PARFUMS IS AVAILABLE
- 4 BOTTLES OF FLOWER BY KENZO SOLD EACH MINUTE AROUND THE WORLD
- 15 MILLION FLOWER BY KENZO POPPIES DISTRIBUTED WORLDWIDE