La Ruche, the new French production site for Guerlain

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© Guerlain / Eric Nocher

Since its founding, all Guerlain perfumes, skincare and makeup products have been made in France. As a major player in the Cosmetic Valley competitiveness cluster, the House now has two production sites there, including La Ruche, inaugurated in Chartres in early 2015.

First established in Paris and the Parisian suburbs, Guerlain has contributed to the creation of the Cosmetic Valley, a competitiveness cluster that unites key players in the cosmetics industry. Operating in Chartres since 1973, the LVMH group brand has renewed its commitment by opening a brand new factory dedicated to skincare products and cosmetics that is located just a few kilometers from the previous production site.

The new site spans 17 hectares, and the space dedicated to production has doubled. Named “La Ruche” by the teams themselves, the new 21,000 m2 building accompanies the House’s ambition to increase its production while providing the best possible social and environmental conditions. This new production site complies with the most stringent quality and environmental standards, having notably been rated “Excellent” according to the French HQE certification of tertiary buildings.

La Ruche will produce 25 million finished goods each year, 75% of which will be exported. By choosing not to relocate and to root itself even more deeply in France, Guerlain has affirmed its commitment to the Made in France motto, which is an undeniable part of its DNA.

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