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SALES DEVELOPMENT MANAGER

Pubblicato il 13.07.2025

BeneFit Cosmetics

Retail

Riferimento: BEFI101248

  • Sede di lavoro :

    Capelle aan den IJssel, Netherlands

  • Tipo di contratto :

    Permanent Job

  • Esperienza richiesta :

    Minimum 5 years

  • Modalità di lavoro :

    Full Time

Posizione

The SDM manages the business in several doors assigned by the company. He/She is responsible for all aspects of running their business including driving retail sales as well as managing and animating a team of Brow Bar Experts.

 

Departement/ Division : Douglas

Direct Report : 4 Field Supervisors

Reports to : Country manager Belgium / Netherlands

Responsabilità del ruolo

Sales

  • Develop our sales turnover in each store by achieving monthly and yearly targets
  • Set up and monitor targets by region and by door, coming up with an action plan when needed
  • Regularly visit stores with the Field Supervisors with a focus on flagships
  • Ensure that the doors are regularly animated by the Field Supervisors
  • Partner and build strong working relationships with the retailer regional directors and store managers to develop the Benefit staff performance and drive commercial opportunities
  • Come up with engagement activities for both the retailer staff and Benefit staff

Management

  • Hire, orient, develop and retain people at all levels
  • Negotiate staffing levels based on productivity targets, trends and opportunities when necessary
  • Ensure that all counters are appropriately staffed with the right people
  • Manage and motivate the Benefit team leading by example
  • Consistently conduct My Journey So Far (MJSF) evaluation for direct reports to drive performance according to individual improvement needs.
  • Follow-up performance of the Beauty consultants.
  • Ensure that your direct reports follow all company and store policies, guidelines and procedures (grooming, hygiene…)

Marketing / Merchandising

  • Work with HQ to ensure stock levels are accurate and that top sku’s are always in stock
  • Execution of POSMs and Merchandising update in-store collaborating with Field Supervisor and/or BCs
  • Liaise with the Merchandising regional team on specific issues (damages, loss/missing of our furniture)
  • Negotiate an animation plan and extra space with the retailer regional manager and store managers

Training

  • Build a trained and educated Field Supervisor staff and/or Retail staff through on and off-site training
  • Identify further training needs through the conducting MJSF evaluation
  • Maintain the consistency and standards of the 8 Step Magic Selling Formula

Admin / Others

  • T&E reports
  • Online booking coordination
  • Take care of Merchandising order
  • Translate Merchandising and Training materials into local language when needed
  • Help with PR events, Training events, events for retailers and for our staff

 

Profilo

  • 6-8 years retail experience including minimum 3 years management experience
  • Fluent in Dutch and English
  • Cosmetics experience preferred
  • Proven sales and service track record
  • Proficient computer skills – Word, Excel, Power-point
  • Proficient at reading and analyzing numbers
  • Excellent communication and leadership skills
  • Promote feel good/fun environment for customers and employees
  • Be passionate, fun and tenacious!

Ulteriori informazioni

Disclaimer
  • The duties and responsibilities described are not a comprehensive list and that additional tasks may be assigned to the employee from time to time.
  • The scope of the job may change as necessitated by business demands.

BENEFIT COSMETICS
MAISON

Benefit Cosmetics was founded in 1976 by twins Jean & Jane Ford in San Francisco in a quest to shake up the status quo and redefine beauty as whatever makes you feel good. 
Since then, Benefit has served up innovative, uncomplicated beauty products & services...always with a fun, creative twist. Our iconic product packaging, whimsical names, and the irreverent spirit behind everything we do are an invitation to embrace the joy in beauty. 
As the first brand to bring brow waxing out of the backroom and into the window of our boutiques, we made brows our obsession and eventually became the #1 brow brand worldwide*.  
The relentlessly innovative, never-say-never spirit of our founders is why today, Benefit has reached prestige powerhouse status, operating in 50+ countries with 3,200+ locations worldwide and growing. So, whether you want a beauty solution you can trust or just need a good laugh, Benefit has your brows AND your back. 
  
*Based on estimated total global prestige brow product retail sales January – December 2023 

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