Inside LVMH

Inside LVMH has given 220 students the opportunity to discover the Group and its Houses around the theme of luxury and innovation. Career paths, workshops and meetings with LVMH management teams and employees will culminate in a masterclass. The aim of this unprecedented 360 operation is to enable the students to understand the world of luxury from within, and to envision its future.


“How do you see innovation in the luxury sector?” This was the question students from Europe’s most prestigious higher education institutions (in the fields of engineering, business and design) had to answer by means of an unusual arrangement – roving video booths set up in partner schools – which was supplemented by a digital platform for establishments outside France. In all, more than 1,000 candidates responded, of whom 220 were chosen for the relevance and originality of their proposal.


The LVMH group is resolutely forward-looking. Qualities of creativity and innovation are imperative not only for its 130,000 employees, but also for the young talents who join up. During their day on the inside, the students will have the opportunity to discover various aspects of the Group in order to gain greater understanding of the spirit, activities and challenges that drive it, and will be invited to share their observations.


Sixteen Houses are involved, and all have devised a made-to-measure program. Christian Dior Couture will lead the students to explore the stages in the making of its men’s collections. Sephora will examine the challenges of client experience 2.0. Chaumet will focus on the positioning of a new jewelry range. The watchword throughout is the future of tradition and the capacity for continuing innovation.


The November 22nd event will be organized around three high points: the discovery of all the Houses in small groups, in the presence of their managers and employees, followed by a work session at LVMH headquarters, presided by Chantal Gaemperle, Group Executive Vice President Human Resources and Synergies, and member of the Executive Committee. The day will conclude with a masterclass at the Fondation Louis Vuitton, then a tour of the exhibition Icons of Modern Art. The Shchukin Collection, itself a symbol of excellence and visionary spirit.