Area Marketing Specialist (Trade and Events), Dubai

  • Company: Bulgari Dubai Branch
  • Location: United Arab Emirates
  • Business group: Watches & Jewelry
  • Contract type: Permanent Job
  • Function: Marketing
  • Experience required: Minimum 5 years
  • Reference No.: BULG03425
  • Date of publication: 2019.01.29

Position

MISSION

  • Coordinate regional marketing and trade activities across local Markets in Middle East.
  • Ensure brand representation throughout markets whist respecting guidelines at brand level.
  • Acting as reference point for your relevant area.
  • Contribute to increase consumers brand experience


STRATEGY IMPLEMENTATION:

  • Implement Marketing plans at local level in alignment with central marketing guidelines
  • Support manager in defining local marketing launch plans and propose actions to reach objectives
  • Develop and share tools tailored to market specificities whilst maintaining the regional marketing strategy

EVENTS & REPORTING:

  • Help manager to define concept for events
  • Supervise & monitor trade-marketing activities (events, pop-ups, store animations, etc...)
  • Create clear project briefs and manage negotiations with suppliers
  • Work closely with the Communications Team for Press Events
  • Build and contribute to pre and post event reports
  • Perform competition analysis and interpret results along with recommendations of Best Practice
  • Understand consumer trends users and expectations as well as marketing trends

BUDGET MONITORING:

  • Support manager in defining, implementing, and monitoring of local support budget
  • Close follow up of budget
  • Analyze profitability of marketing initiatives

COORDINATION:

  • Act as a main point of contact for all internal parties involved in events from head office to local teams (sales, marketing, merchandising, finance, etc)
  • Coordinate stores activities with constant liaison with sales teams, mall management, always in line with brand image, guidelines and local strategy

Profile

  • Project management 
  • Budget management and reporting 
  • Microsoft office (and specially Excel and PowerPoint) 
  • Customer Orientation
  • Flexibility and ability to work under tight deadlines
  • Team spirit
  • Analysis
  • Creativity 
  • Communication
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Watches & Jewelry

The most recently established of the Group's activities, the Watches & Jewelry sector brings together leading Houses with complementary positions.

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