Position
Main Objective
The Assistant Store Manager provides support to the Store Manager in the overall management of the store, team, merchandise and client experience. In partnership with the Store Manager, the Assistant Store Manager leads and develops the team, delivers operational excellence, drives the achievement of sales results and ensures that the highest level of client experience is delivered at all times.
Job Responsibilities
Team Management & Development
- Motivate and support the team so that they perform at their highest level to meet their individual and store objectives
- Support the Store Manager in the in-store training routine and on-boarding of new hires
- Assume the role of Store Manager in the absence of the Store Manager in accordance with Company operating standards
- Supervise store personnel and enforce company policies
- Identify, recruit and develop talents in collaboration with the Store Manager
- Manage and motivate the team to drive business: create a positive and harmonious work environment and foster cooperation within the team
- Proactively assess and manage performance of the team
- Act as a role model demonstrating sales leadership to the team by supporting them with Customer Journey, selling ceremony, client retention and fostering cross selling
- Ensure policies, brand standards and grooming guidelines are communicated and implemented
Client and Business Management
- Build and maintain client books; meeting sales objectives
- Manage quality of customer service to meet customer expectations
- Help to develop action plans to improve Mystery Shopper Results
- Implement appropriate CRM tools and develop loyal clients
- Be aware of market trends and give feedback to Store Manager
- Support the team in building long term client relationships, leveraging the clienteling tools
- Establish a client-centric mindset in store to ensure the highest level of client experience and proactively handle any situation that may arise
- Partner with Store Manager to communicate and inspire the team on corporate strategy and relevant business operations
- Implement action plans to help support Store Manager to help boost business and maximize product performance, leveraging visual merchandise, clienteling, training and team work
Visual Merchandising
- Work with the Visual Merchandising Ambassador to ensure Visual Merchandising is consistent with Company standards; periodically align visual merchandising and sales performance
Inventory Management
- Ensure that merchandise is properly managed, displayed, stored and maintained by team
- Support Store Manager in maintaining inventory accuracy and shrink rates within company standards, such as making sure cycle count procedures are completed as per guidelines
- Ensure opening/closing counting duties are completed as required
Retail Performance
- Ensure proper procedures are being met regarding cash, credit card and check processing
- Control petty cash is in accordance with company policy and procedure
- Support Store Manager in ensuring Top Store standards are being implemented and met
- Assist Store Manager in morning briefs as needed
- Ensure team follows health & safety procedures
