Assistant Media Manager

  • Company: Christian Dior Couture Korea Ltd.
  • Country / Region : South Korea
  • Business group: Fashion & Leather Goods
  • Contract type: Permanent Job
  • Function: Communication & Media
  • Experience required: Minimum 5 years
  • Reference No.: CDC03620
  • Date of publication: 2020.09.10

Position

Title : Assistant Media Manager

Department : Ad-Marketing

Report-to : Sr. PR Manager

 

The Purpose

Assistant Media Manager is a communication specialist who develop and implement all targeted contents for key media / brand platforms and channels. Assistant Media Manager will manage our company image in a cohesive way to achieve our marketing goal.


Profile

► Education & Professional Qualifications

Degree in Business Administration or Marketing or field related to area of expertise

► Work Experience 

  • 4-5 years of experience in a relevant position in Marketing
  • Industry knowledge is a must

► Other Requirements

  • Proven work experience as Social media specialist
  • Hands on experience in content management
  • Ability to deliver creative content (text, image, video)
  • Solid knowledge of SEM, keyword research
  • Knowledge of online marketing channel
  • Excellent Communication and presentation, negotiation skills
  • Ability to work as a part of team

Additional information

Key Responsibilities

  • Manage Key media channels such as Print, Digital (Display Ads, Social), OOH, SEM
  • Responsible for Media plan and Visual plan update on a monthly basis
  • Manage for Media budget planning and forecasting upon budget cycle and execute budget tracking to ensure spending is under the control
  • In charge of proposal, execution and reporting for each digital Ads, campaign /social postings (Branded campaign, new collection launch etc.)
  • Operate brand platform - Kakao Channel
  • Run brand search ads and keywords via search-engine like Naver, Google and Daum and periodically monitor and optimize on a weekly basis.
  • Develop new channels and reinforcement into digital activities for recruit younger and local customers to our website and boutique.
  • Connect to outdoor opportunity to reserve a year in advance and follow up for execution, send all report for any executions.
  • Provide weekly / monthly report to region and HQ office.
  • Propose all media initiatives to region ex) OOH, POP, hanging banner, signage, LCD, standees for Opening and Pop ups
  • Work closely with cross-functions to share media plan and visual
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Fashion & Leather Goods

Houses with a unique heritage and young emerging brands make up this exceptional division. Each of their creations becomes an object of desire, imbued with timelessness.

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