Assistant Store Manager, Duke of York Square, Chelsea

  • Company: Thomas Pink
  • Location: United Kingdom
  • Business group: Fashion & Leather Goods
  • Contract type: Permanent Job
  • Function: Retail
  • Experience required: Minimum 5 years
  • Reference No.: TPIN00093
  • Date of publication: 2018.10.16



To be the Assistant Store Manager of our new Duke of York Square, Chelsea store, which will open later in the year as part of the brand re-launch of PINK. This is an exciting opportunity to work with a new store and team and be part of the renaissance of the PINK brand.

  • To serve as an ambassador for the brand and deliver an extraordinary and personalised shopping experience to all clients.
  • Operate the boutique through exceptional customer service, sales management, adhering to operating procedures and effective staff management and leadership.
  • Act as an ambassador for the Brand at all times, incorporating brand values in all aspects of the role and serving as a role model for the team and wider business.  


Service and Sales Management

  • Maintain the highest degree of customer service every day. Aim to exceed customer expectations of Thomas Pink services and products, thereby ensuring high customer satisfaction at all times.
  • Ensure the boutique communicates the brand values in all aspects and provide an extraordinary and personalised Thomas Pink shopping experience.
  • Work to achieve sales targets, drive store business and grow the client base.
  • Demonstrate sales leadership for staff by playing an active role on the selling floor (acting as a role model) and ensuring Thomas Pink standards are achieved.
  • Continuously motivate sales team to ensure team meet sales targets and productivity goals. 
  • Ensure adequate client and prospect databases are maintained and well used.
  • Support the Store Manager in ensuring effective follow up of mystery shopping programme results.

Business Development

  • Be aware of the local trading environment and its impact on our sales, including competitors' trading activities and suggest actions and recommendations.
  • Be a Thomas Pink ambassador in the local community, by proactively representing the brand in relevant local activities and cultivating new clientele.
  • Support the Store Manager in working with Communications and the Head of Retail to develop and implement promotional activities that will grow the brand's client base.

Team Management and Development

  • Support the Store Manager in managing, coaching and training sales team in order to develop their potential and achieve performance benchmarks, in a manner consistent with company policies.
  • Coach sales team to equip staff with brand, product and service knowledge.
  • Manage and motivate the team to drive the business: empower staff to make decisions to provide the best customer service and encourage innovative solutions. Promote team spirit.
  • Ensure brand values are integrated and lived by every day.


  • Support the Store Manager in ensuring that the store is well organised and runs smoothly.
  • Ensure Thomas Pink policies, standards and procedures are communicated to the team and implemented.
  • Manage staff rotas.
  • Monitor performance follow up indicators and report on store activities for both Head office and sales team when requested in the absence of the Store Manager.
  • Support the Store Manager with inventory management. 


  • Good business and commercial acumen
  • A strong team motivator
  • Results orientated
  • Energetic and dynamic
  • Client-centric mindset
  • A passion for sales and strong selling ability
  • Excellent communication
  • Well organized with attention to detail
  • Passion and affinity for the Brand
  • Knowledge and an interest of the menswear and luxury industry 

Fashion & Leather Goods

Houses with a unique heritage and young emerging brands make up this exceptional division. Each of their creations becomes an object of desire, imbued with timelessness.

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