Brand Manager

  • Company: Moët Hennessy Philippines Inc
  • Country/Region: Philippines
  • Business group: Wines & Spirits
  • Contract type: Permanent Job
  • Function: Marketing
  • Experience required: Minimum 5 years
  • Reference No.: MHAP00284
  • Date of publication: 2020.02.20

Position

RESPONSIBILITIES: 

  • To assist Marketing Director/Marketing Manager in developing brand business and communication strategy according to Company's strategy.
  • Implementation of all aspects of Brand Plans in the market in order to achieve agreed objectives and goals for the brands.
  • Plan marketing models and strategic activation programmes for assigned brands.
  • Manage A&P / FTT expenditure within agreed limits whilst creating great value for money activations.
  • Manage and execute communication and PR with the agencies.
  • Monitor the brand is present in the right channel and the right price positioning.
  • Preparation of product costings, price lists and sale forecasts.
  • Liaise and communicate successfully with the sales force in order to ensure the right presence in the market.
  • Build and execute on and off trade visibility in qualitative way driving aspiration in all channels.
  • To continuously seek and develop business opportunities to drive brand growth.

Profile

REQUIREMENTS: 


Education: 

  • Bachelor degree is required. 

 

Languages: 

  • Fluent in spoken & written Tagalog & English. 

 

Professional experience & know how: 

  • Minimum 5-7 years marketing experience within a variety of consumer goods environments (including development and launch of new products).
  • Good marketing sense and insights on consumer understanding brand management knowledge on the brand positioning/ social digital communication / e-commerce / promotion / merchandising. 

 

Technical & management skills: 

  • Objective and result oriented.
  • Priority setting and follow up.
  • Time management.
  • Cost control.

 

 Personal & interpersonal skills: 

  • A high degree of personal presence with good networking, influencing and communication skills.
  • Good negotiation and strong social skills.
  • Highly motivated individual, energetic, enthusiastic and team orientated.
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