Director of Communications - Chandon and Estates & Wine

  • Company: Moët Hennessy USA
  • Location: United States
  • Business group: Wines & Spirits
  • Contract type: Permanent Job
  • Function: Marketing
  • Experience required: Minimum 5 years
  • Reference No.: MHUS00306
  • Date of publication: 2018.08.13

Position

Mission Statement

The Communications Director is responsible for development and monitoring of all Chandon and Estates & Wines strategy.  He / She will manage the Communications and the relationship with internal and external channels to ensure the Brands image and performance around all Communications aspects.

Main Responsibilities

1. Brand Story Book/Press Strategy

  • Build the Brand Story book for the Maison
  • Define Media angles, stories, targets and tools (press trip, photos....) to create visibility for the Maison & the brand.
  • Set and prioritize yearly Press/Media Relation calendar

 2. Editorial line

  • Support the definition of the brand editorial line and set editorial resources to manage editorial content creation

 3. Marketing Programs

  • Deliver Press coverage (on and off line) for key brand moments, products and rituals
  • Transform Marketing program objectives into media relation and press plans

 4. Wine Credentials

  • Secure wine ratings in National Wien magazine, Food and Wine section of daily/on line outlets
  • Organize in market wine tours with winemakers

 5. Internal & Corporate Communication

  • Lead internal communication flow for sales, distributor etc.
  • Support the building and amplification of corporate communication theme - sustainable development, CSR etc.
  • Support crisis communication for the Maison

Profile

Education:   Undergraduate Degree required

Languages:  English

Experience and Skills: 

  • Senior experience - 8+ years of experience in Communications
  • Solid experience in Press/Media Relations with strong organizational and project management skills.
  • Ability to juggle with many projects/stakeholders
  • Knowledge of the Wine key gatekeepers is a plus
  • Knowledge of the Napa/SF wine influencers scene is a big plus

Additional information

Moet Hennessy USA, Inc. is an equal opportunity/affirmative action employer. Moet Hennessy USA, Inc. considers candidates without regard to race, color, religion, gender, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.

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