E-RETAIL & CRM EXECUTIVE (12 MONTHS FTC)

  • Company: Acqua Di Parma UK
  • Country / Region : United Kingdom
  • Business group: Perfumes & Cosmetics
  • Contract type: Temporary Job
  • Function: Digital
  • Experience required: Minimum 2 years
  • Reference No.: ADPA00230
  • Date of publication: 2021.01.22

Position

POSITION: E-RETAIL & CRM EXECUTIVE (12 MONTHS FTC)

DEPARTMENT: E-Commerce

LOCATION: London 

REPORTS TO: E-Business & Corporate Sales Manager

 

PURPOSE OF THE ROLE

Assist the E-Business & Corporate Sales Manager on implementing the e-retail strategy, responsible for implementation of CRM strategy and supporting with Corporate Sales


Profile

MAIN RESPONSIBILITIES

E-Retail

  • Coordinate product launches across all e-retailers to drive sales and maximise opportunities.
  • In charge of all the digital and e-retailer related sampling campaigns, managing stock and deliveries in collaboration with the Marketing Assistant.
  • Monitor visibility on e-retailer platforms, both for Acqua di Parma and competitors, reporting back to the business and highlighting key opportunities.
  • Recommend and coordinate digital/social events to support launches and key commercial events in partnership with retailer activities.
  • Manage and update e-trade plan and all related trackers.
  • Ensure that e-retail websites are always up to date, with the correct content, creative banners, assets and copy to comply with Acqua di Parma brand guidelines.
  • Daily, weekly and monthly screening of competitors activations, including digital activities.
  • Liaise with external agencies/suppliers for assets production, validating these and working with e-retailers to implement.

CRM

  • Support the Marketing Manager on all CRM related topics.
  • Responsible for implementation of the CRM strategy and production of reports.
  • Brief and manage external agency to deliver weekly newsletters.
  • Support stores with local events through email campaigns, where necessary.
  • Input of customer data in CRM database, support with Infoware roll-out and conduct regular database analysis.
  • Monitor trends and best practices in CRM to recommend new opportunities.

Corporate Sales

  • Assist with account creation, management of orders and customers
  • Canvassing and market research

 

PROFILE

  • A strong analytical and highly organized individual with a genuine affinity for the brand and the luxury industry
  • Understanding of the UK consumer and market
  • Must have the ability to work under pressure and meet tight deadlines
  • Keen eye for detail and excellent proof-reading skills
  • Strong Excel and analytical skills, and ability to build reports from scratch
  • Fluent in English, preferably native speaker
  • Graduate level (degree in any field)
  • Previous experience in e-retail/digital or CRM
Apply

Perfumes & Cosmetics

A major player in the perfumes, make-up and skincare markets, the Perfumes & Cosmetics division groups together major historic Houses as well as young brands with strong potential.

Discover the business group & the Houses