PURPOSE OF THE ROLE
To enhance the brand awareness of Givenchy make up in our retail counters, driving sales growth on all axes, and upgrading the level of make-up expertise within the retail team whilst executing the successful implementation, running and closure of make-up projects.
Display an obsession with improving each Beauty Consultant's skills through delivering one to one coaching to develop and improve their make-up ability at every visit and elevate the status of Givenchy make-up and skincare. Have a strong focus on sales and targets, leading by example in store by demonstrating perfect execution of the Givenchy sales technique.
> Responsible for the successful implementation of Givenchy make-up projects
> Responsible for securing internal and external support for projects
> Effective set up of the temporary teams involved in pop up projects, including training and coaching through leading by example
> Effectively track performance of pop ups and in store events
> Ensure maximum stock availability by continuously liaising with internal and external teams
> Plan and execute the efficient project closure on completion
> Be an ambassador for Givenchy by raising the profile of make up and driving continuous improvement in sales and market share across our stores
Ownership of Events:
> Take ownership for the implementation and execution of agreed in store events, ensuring their smooth running, effective promotion of the brand and commercial success
> Analyse competitor event activity, identify opportunities for future events and feedback involving full team
> Successful delivery of events on brand, on time and within budget
> Provide inspiration and guidance to in store teams resulting in sales growth and loyalty through on counter animations
> Take ownership for driving personal sales performance and achieving individual and counter sales targets
> Responsible for tracking and reporting back results and instore feedback to Retail Manager each week
> Proactively drive sales with store teams, promoting current brand make up strategies, trends and focus areas.
> Deliver make-up sales growth in line with brand expectations
Training and Coaching:
> Take responsibility for mentoring Beauty Consultants and develop their knowledge by running on counter workshops, and working closely with the Area Managers
> Support the training team during Integration and Journey trainings and deliver in store follow up and feedback
> Inspire and coach the store counter teams through regular retail visits, taking direction and focus from the Area Managers to increase and develop the team's knowledge, skill level and passion
> Effectively link up with Area Managers providing recommendations following store visits
> Proactively use time spent in store, creating animation on the counter and leading by example in sales and client relationships
> Work with marketing team to develop sales tools for counter use, and provide feedback on future requirements
> Work with PR to help drive brand awareness
> Make Up Artistry: Demonstrates outstanding make up application skills and using creativity to inspire others and bring products to life. Keeps up to date on trends and continued professional development.
> Communication Skills: Articulately communicates using a variety of methods. Takes time to listen to others effectively.
> Training & Coaching: Understands learning theory. Identifies training and development needs. Effectively motivates and inspires others and is able to adapt and respond effectively to their audience. Adapts a natural coaching style giving feedback and building confidence with the achievement of required standards delivered as a result.
> Project Management: Leads and collaborates with the business on event and in store projects
> Strong attention to detail
> Ideally based around the north east Midlands area
> 3+ years' experience in Make-up artistry ideally within Beauty/ Fashion environment
> 3+ years' experience in UK market in luxury goods, cosmetics or retail ideal
> Expertise in make-up and in depth knowledge of skin care and fragrance
> Sound understanding of and appreciation for the luxury goods industry
> Competent in usage of MS Office applications, IBM Lotus Notes & technology
> Able to regularly travel throughout the UK & Ireland, spending up to a week at a time away
> Professional image reflecting Givenchy and host store expectations
> Flexible approach to working hours 5 out of 7 days a week in line with store trading hours
> Immaculate personal presentation, wearing Givenchy Make Up Artist uniform at all times other than specific business exceptions when smart black clothing must be worn