Regional VM Display & Strategy Manager

  • Company: Fendi Asia Pacific
  • Location: Hong Kong
  • Business group: Fashion & Leather Goods
  • Contract type: Permanent Job
  • Function: Design & Creation
  • Experience required: Minimum 5 years
  • Reference No.: FEND00574
  • Date of publication: 2017.12.15


Responsibilities include but are not limited to the following:

  • Lead country VM team and VM Ambassadors to ensure the VM implementation is in accordance with VM guidelines from headquarter
  • Monitor and evaluate country VM teams' performance and work quality to ensure the results meet the standard of the brand
  • Collaborating closely with Merchandising team to drive and monitor the visual merchandising plans and tools for Retail & Travel Retail stores in the region
  • Working on strategy action plans (slow movers, product push, marketing global plans) for adaptation for local markets
  • Coordinating Window Merchandising Plans to make best results on Window projects in the region
  • Coordinating Key-Events and Initiatives in collaboration with Merchandising & Retail team
  • Monitor the store VM props usage and maintenance for both Retail and Travel Retail stores in the region
  • Supporting display setup for Key store openings and Installations
  • Coordinate with local VM team to manage and deliver qualitative VM training for both retail team and travel retail partners
  • Supervise Local VM for VM support to Travel Retail, Franchisee & Wholesale stores in the region


  • Bachelor's degree or equivalent
  • 6 years and above retail visual merchandising / window installation experience in a multi-store format preferred
  • Strong knowledge and skill of Adobe Creative Suites (InDesign, Illustrator, Photoshop, Acrobat), Power Point, Word, Excel
  • Organized and attention-to-detail
  • Able to work independently but also collaboratively with cross functional teams
  • Self-motivated, able to work under pressure and tight deadlines
  • Proactive and highly organized
  • Good interpersonal and communication skills
  • Excellent command in spoken English and Mandarin
  • At least one additional European or Asian language such as Italian, French or Korean is a plus

Fashion & Leather Goods

Houses with a unique heritage and young emerging brands make up this exceptional division. Each of their creations becomes an object of desire, imbued with timelessness.

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