Guerlain has an opportunity for an experienced Retail Manager to join the Guerlain Travel Retail team.
Job tasks and responsibilities
Work with Regional Manager on budget and forecast objectives
Identify new line opportunities and share with the Regional Manager recommendations
Organization and implementation of Promotional Events and Product launches in conjunction with Regional manager
Achievement of sell-out results
Build a close relationship with the Perfumes & Cosmetics airport/terminal/store buyers
Co-ordinate with Sell-In team to ensure efficient order taking and stock processing to ensure optimum inventory at stores.
Keep abreast of market trends. Advise management of changes regarding the competition which may affect brand performance.
Keep informed of strategies and direction changes of key customers which may affect the brand.
Advise Regional manager of all known product trends which may affect forecast.
Develop new business opportunities with new and existing clients within company distribution and profitability guidelines.
Sales force Management
Communicate to the team on a regular basis: targets, past performances, promotion mechanic, environment changes
Build an incentive plan in line with sales objectives and allocated budget
Conduct regular visits in stores and ensure the development of the BC's through regular performance appraisal
Ensure recruiting the best-qualified counter managers and BCs,
Propose development plan to increase knowledge and skills,
Recommend BCs & shifts allocation by store,
Plan & control expense budget.
Prepare and implement the animations in cooperation with the Trade Marketing & Regional Manager
Look out for opportunities to have extra space, visuals, promotion events etc.
Manage preparation status and feedback report for each promotion event.
Create planograms for each location, to be updated when newness hits the shelf
Create merchandising planograms during promotions
Enhance Brand Image through visual, merchandising, BC grooming and POS activities,
Implement the Marketing Guidelines (assortments, novelties introduction),
Plan, order and monitor testers, POS materials, transparencies and promo visuals per door.
Organise and follow up all incentives with retailers within allocated budget: set-up, compilation, ordering packing and delivery
Prepare and update all training material
Ensure beauty consultants are trained on every newness before it hits the counter
Ensure generic staff is trained on all newness in all major airports
Ensure that beauty consultants follow the brands way of selling and express brand values through customer service
Manage and keep updated the POS Database, Animation Database & BC Database
Assure Retail Weekly, Monthly and animation reports within deadlines
Workplace Health and Safety
Take reasonable steps to:
Acquire and keep up-to-date knowledge of work health and safety matters.
Identify and assess potential hazards and work health and safety risks.
Ensure compliance with all work health and safety policies and procedures.
Provide relevant information, guidance and support to engaged workers in relation to work health and safety.
Skills and experience
The successful candidate is likely to demonstrate the following:
Minimum 4 years experience in a similar role
A proven track record in achieving sales growth in a competitive arena
Staff management & team motivation
Excellent communication skills
Highly organised self-starter capabilities
Ability to deal with performance/results in the field
An entrepreneurial team approach
Works well under pressure and to deadlines
Strong Negotiation and Influencing skills
Strong analytical skills
An exceptional commitment to customer service
Flexible personality to take on new challenges as they come
Needs to have excellent excel knowledge, being able to analyse sales and be able to work on power point
Be able to travel on a regular basis throughout Australia and New Zealand Travel Retail Markets.
Please note, this is a full-time position based in Sydney and only shortlisted candidates will be contacted.
$75,000 - $80,000 per annum