Senior Brand Manager Switzerland - German+French speaker

  • Company: Moët Hennessy Switzerland
  • Location: Switzerland
  • Business group: Wines & Spirits
  • Contract type: Permanent Job
  • Function: Marketing
  • Experience required: Minimum 5 years
  • Reference No.: MHE00933
  • Date of publication: 2019.06.25

Position

 

360 degrees responsibility for the marketing of our luxury brands of Champagne and Spirits in Switzerland

Steer and develop the respective brands to achieve the targeted sales and profits

Develop and execute local brand strategies and concepts in line with brand strategy

Develop and executes Above- and Below-the-line activities in accordance with brand strategy

Accountable for the development, implementation and control of Media, Public Relations, Events and Sales

Full A&P budget responsibility and ensure optimal spend allocation

Promotions campaigns, where necessary with selected and approved agencies, on- and offline

Provide clear consumer insights

Monitor Brand's health trackers and Nielsen numeric selling distribution tools proposition for action

Expand and develop the customer base in collaboration with the trade department as well as enhancing brand values

Active proposition and implementation of marketing concepts in order to increase profitability and sales volume

Management and development of one Junior Brand Manager and one intern


Profile

Min 6 years of marketing experience in the luxury segment

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Innovative and creative

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Strategic mindset and very hands-on at the same time

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Proactive, decisive and entrepreneurial operating style

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Team player

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Fluent in French, German, English (ALL compulsory)

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