Senior Digital Executive

  • Company: Parfums Christian Dior Hong Kong
  • Country / Region : Hong Kong
  • Business group: Perfumes & Cosmetics
  • Contract type: Permanent Job
  • Function: Digital
  • Experience required: Minimum 2 years
  • Reference No.: PCD16792
  • Date of publication: 2021.02.10



Develop digital marketing plan and execute monthly digital and social media activities in order to drive traffic, conversions and social presence for PCD Hong Kong with focus on online boutique.


  • Develop and implement digital marketing campaigns to include but not limited to search, performance campaign and social media marketing.
  • Update content for our website and online boutique.
  • Liaise with vendor and agency to leverage on the ever-changing consumer digital touch points and deliver creative digital content.
  • Collaborate with product team to define and produce impactful digital integrations into key activations and to follow-up on execution to maximise the effectiveness of digital campaign.
  • Track performance and prepare reports.
  • Other ad hoc tasks as required including but not limited to translations, budget maintenance and invoicing, sharing of best practice trends and activities and supporting PR tasks and events.


  • Degree qualified with 3+years experience in digital marketing and e-commerce related field, preferably in luxury industry.
  • Proven experience in digital marketing campaigns and content development.
  • Strong analytical mind.
  • Strong understand and experience working with Google Analytics.
  • Detail minded, proactive and creative.
  • Result and data driven.
  • Collaborative team player with a positive attitude.
  • Excellent command of written and spoken Chinese and English.
  • Passion for luxury retail and beauty industry.

Perfumes & Cosmetics

A major player in the perfumes, make-up and skincare markets, the Perfumes & Cosmetics division groups together major historic Houses as well as young brands with strong potential.

Discover the business group & the Houses