Senior E-Retail Executive

  • Company: Parfums Christian Dior UK
  • Location: United Kingdom
  • Business group: Perfumes & Cosmetics
  • Contract type: Permanent Job
  • Function: Digital
  • Experience required: Minimum 2 years
  • Reference No.: PCD15937
  • Date of publication: 2019.02.11

Position

PURPOSE OF THE ROLE:

Drive the E-Retail and digital strategy and business for Dior Parfums in the UK and Ireland.

Support the growth and acceleration of online sales in the UK market. Responsible for the day-to-day account management of E-Retail accounts, ensuring the timely and on-brand execution of all online programs and product launches. Partner closely with E-Retail counterparts to manage the implementation of the weekly merchandising plan and to optimise the user experience for conversion. Additionally, maintain updated E-Retail calendars, sample inventory allocations and E-Retail sales reports on an on-going basis.

 

MAIN RESPONSIBILITIES

 

  • Deliver exceptional client service to Dior's E-Retail partners, through clear written and verbal communications, driving the E-Retail trade plan to deliver strong sales growth.
  • Manage the day-to-day relationship with the E-Retailers and their digital teams.
  • Lead proactive follow-ups from retailer meetings and retailer requests, including the appropriate stakeholders and decision makers in the communications; elevate internally as needed.
  • Maintain the updated launch calendar and project manage the timely delivery of all product launches, campaigns, and site merchandising assets to each key account.
  • Manage the on-time "go-live" of complete product pages consistent with the Brand's E-Retail Kit.
  • Manage the implementation of E-Retail strategy according to plan and recommend on-going optimisations of brand user experience and product merchandising.
  • Forecast and track the timely set-up of planned sample & GWP programmes / initiatives, partnering closely with marketing, allocation teams & the relevant commercial manager to ensure allocations are planned, approved, and shipped according to plan each month
  • Monitor retailer website for expired visuals and/or missing brand assets
  • Daily Site Checks for any bugs, errors, and/or needed optimisations to support sales.
  • Routine audits for best in class competitive examples within retailer environment.
  • Routine audits and QA for Brand Experience optimisations on desktop, mobile, and mobile app, navigation exposure and brand rooms.
  • Liaise with external agencies/suppliers for asset production, validating these and working with e-retailers to implement.
  • Prepare Monthly NPD analysis on market trends and brand performance as well as confidently prepare weekly Sales reporting and analysis for each assigned Retail Account & prepare monthly retailer sales recap report as well as detailed MTD & YTD sales & KPIs by category.

Profile

What you need to have:

  • Previous solid experience in E-Retail and digital
  • Previous experience with UK Retailers
  • A natural collaborator with a strong analytical mind-set
  • Able to work across departments & have a very can-do attitude
  • Advanced negotiation skills
  • Strong Project Management and prioritisation skills
  • Excellent relationship building skills
  • Keen eye for detail
  • Experience in briefing, design & copy writing
  • Strong reporting and presentation skills
  • Highly organised team player
  • Fluent English (French desirable)
  • Beauty experience desirable
  • Personal affinity and passion for Dior

 

What we need to see in you:

  • Inherent interest in luxury industry and beauty is essential
  • Analytical
  • Excellent written and verbal communication skills
  • Team Player
  • Agility
  • Customer focused
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Perfumes & Cosmetics

A major player in the perfumes, make-up and skincare markets, the Perfumes & Cosmetics division groups together major historic Houses as well as young brands with strong potential.

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