SENIOR KEY ACCOUNT MANAGER

  • Company: Acqua Di Parma UK
  • Country / Region : United Kingdom
  • Business group: Perfumes & Cosmetics
  • Contract type: Permanent Job
  • Function: Sales
  • Experience required: Minimum 5 years
  • Reference No.: ADPA00225
  • Date of publication: 2020.11.18

Position

POSITION: SENIOR KEY ACCOUNT MANAGER
DEPARTMENT: SALES
LOCATION: LONDON
REPORTS TO: Commercial Director
DIRECT REPORTS: NONE

PURPOSE OF THE ROLE
- Be responsible to grow the business within your own accounts or categories using a collaborative approach, striving towards mutually beneficial outcomes whilst ensuring that excellent customer service is delivered
- Develop retail sales by negotiating and implementing ambitious activity plan
- Support the Sales team with operational business and ad-hoc projects
- Deliver analyses and reports as requested

 


Profile

MAIN RESPONSIBILITIES

- Develop and implement an annual business plan for each account: outlining vision and strategy, activity and investment plan, and detailed retail projections in line with identified targets.
- Forecast and monitor gross and net sales, returns, discount provision and investment required from other departments (e.g. Marketing and Merchandising).
- Manage and enhance the P&L of each retailer
- Strengthen relationship with key contacts within the retailer; arrange and coordinate regular business reviews and strategy meetings.
- Propose and implement improved assortments by key account to ensure most optimal and qualitative representation of the brand in key groups.
- Manage and plan stock holding to optimise retail performance in-line with forecast.
- Build a strong relationship with your key accounts whilst representing Acqua di Parma interests strongly.
- Provide input into the forecasting through data analysis to help hit targets
- Ensure excellent service level to accounts, act as a key point of contact for the accounts you manage / support
- Conduct complex data analysis using large volume of data, being able to spot trends and recognize key growth drivers, use your interpretation of data to create a positive outcome
- Work alongside the Sales/Marketing team to develop strong and creative business plans and negotiate with your accounts to identify sales opportunities
- Input into assisting the team with delivering strong product launches and key trade animations
- Provide account administration and co-ordination
- Build strong relationships with business partners as well as internal stakeholders, with a focus but not limited to the field based area managers and/or business development managers, head office based sales, marketing and visual merchandising teams. 

Reports to: Commercial Director

Direct Reports: None

Internal: Sales team, Marketing team, Retail team, Merchandising team

External: Retailers, External agencies / third parties


Additional information

PERSON SPECIFICATION

Key Competencies/Technical Skills
- Strong analytical skills and commercial acumen

- Confident presentation skills

- Highly organised team player

- Ability to work to tight deadlines

- Proactive and flexible

- Strong IT capabilities including: MS Office, Advanced Excel and PowerPoint

Profile

- Degree Educated

- Good understanding of retail principles and practices

- Previous sales experience in administration and key account management required

- 6+ years' experience in the Luxury retail sector would be an advantage

- Beauty market experience required

- UK &Eire experience is an advantage

- Management experience is preferred

Apply

Perfumes & Cosmetics

A major player in the perfumes, make-up and skincare markets, the Perfumes & Cosmetics division groups together major historic Houses as well as young brands with strong potential.

Discover the business group & the Houses