Senior Visual Merchandiser

  • Company: Parfums Christian Dior UK
  • Location: United Kingdom
  • Business group: Perfumes & Cosmetics
  • Contract type: Permanent Job
  • Function: Merchandising
  • Experience required: Minimum 2 years
  • Reference No.: PCD15456
  • Date of publication: 2018.04.25

Position

POSITION: SENIOR FIELD VISUAL MERCHANDISER

DEPARTMENT: MERCHANDISING

LOCATION: FIELD

DIRECT REPORTS: ONE

PURPOSE OF THE ROLE

Guarantee accurate, qualitative brand image in store for London and South of the country according to company/corporate guidelines and marketing plans

Ensure the integrity of all the institutional brand requirements across Fragrance, Make Up and Skincare.

Act as a brand image champion

MAIN RESPONSIBILITIES 

  • On-going field visits to ensure perfect implementation of the merchandising guidelines on counter in London and South of the country
  • Visually merchandise counters on site for each launch activation in flagships and other relevant department stores
  • Create and deliver effective VM tools (guidelines) to support the Marketing launch calendar.
  • Plan perfect Soft VM for Refits/New Counter Openings in London and South of the country, liaising closely with the architect team, commercial team and VM Head Office team and attend these Refits/New Counter Openings.
  • Coach in-store teams to interpret the VM guidelines and train them for execution in store.
  • Develop and create small promotional POS. Project manage them from design to production and distribution.
  • Responsible for perfect allocation of all launch POSM sent to stores, working hand in hand with Marketing
  • Guardian of the VM store data base

Profile

Skills

  • A good understanding of current VM trends and methods
  • Highly organised, motivated and determined individual with a high level of initiative and a clear focus on providing solution and delivering results.
  • Customer Service focused
  • A keen eye for detail and a proactive "can do" attitude.
  • Aesthetic sense
  • Ability to understand and defend the brand DNA
  • Ability to manage priorities
  • An excellent communicator and relationship builder
  • Ability to organise, plan and prioritise in order to maximize selling opportunities

Additional information

Profile
>  Previous merchandising experience (3 years minimum)
>  Knowledge of the cosmetic market (competitors, agencies, retailers...)
>  Experience of working with a luxury brand
>  Flexibility to travel up to 4 days per week across the UK, and 1 day spent in London offices

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Perfumes & Cosmetics

A major player in the perfumes, make-up and skincare markets, the Perfumes & Cosmetics division groups together major historic Houses as well as young brands with strong potential.

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