The Store Manager is responsible for overall management of the store, staff, merchandise, and customer service. He/she will also be responsible for achieving net sales objectives, building highly motivated teams, and developing Client Advisors.
Business Development and Performance Management: Analyze the business, propose and implement action plans to improve results, generate sales for each product category creating new clients and reactivating former ones. Develop and deliver events and incentives to grow the business. Work closely with the merchandising team to ensure that appropriate stock and assortment levels are met. Make recommendations for store renovations, upgrades and expansion in order to increase sales and market share. Continuously motivate sales staff to meet assigned sales and performance based goals. Monitor performance against goals.
Client Management: Manage customer service quality, to meet customer expectations by offering excellent customer service standards. Develop loyal Fendi customers, implement appropriate CRM tools and maintain customer database. Act as brand ambassador to strengthen/build relationships with VIP clientele/prospect customers. Improve Mystery Shop Results with action plans.
Administrative & Operations Management:Complete all necessary administrative paperwork in a timely manner including creating staff work schedules and ensure appropriate store coverage. Control daily invoices petty cash and take necessary actions to effectively control costs and ensure efficient operation in store. Review and submit sales and operational reports to management in adherence to company's KPIs and policies. Ensure maintenance of cycle counts, inventory accuracy and shrink requirements. Full Profit and Loss responsibility for the store, with particular attention given to controllable expenses, sales plan and inventory management.
Visual Merchandising:Maintain merchandising standards. Make the best out of the display and proximity storage. Know the best sellers and have them on display all the time. Work with local freelancers to achieve goals of proper window installation and display.
Staff Management:Create a supportive environment to develop and motivate staff through goal setting, performance monitoring, monthly touch base meetings and storewide meetings in order to coach and deliver timely feedback. Ensure all Top Store initiatives are rolled out, updated and understood by the team. Recruit store associates with specific qualifications and skills that meet company and specific market standards. Enforce company policies while adhering to proper procedure regarding disciplinary action. Proactively assess performance and growth potential of individual staff members in order to create a strong team benchmark and promote career paths. Identify individual and team training needs. Create and implement regular trainings from the Rome training team and any in store related trainings or product knowledge seminars. Ensure timely submission of accurate timesheets.