E-COMMERCE SPECIALIST

Posizione

For over a century, Acqua di Parma has offered timeless fragrances and lifestyle products depicting the vibrant and elegant essence of Italian sophistication. We strive to preserve and perpetuate the unique combination of all that we love about Italy – nature, culture, and art – the Italian “Arte di Vivere.” Drawing inspiration from its rich heritage, Acqua di Parma ties the highest quality materials to authentic craftsmanship to ensure a long-term transmission of values and sustainable practices.

At Acqua di Parma, we are guided by our four core values: Trust, Agility, Team Spirit, and our eagerness to Dare. We are a passionate and talented team of international professionals, who embody our culture of open-mindedness, originality, and diversity.

Responsabilità del ruolo

Mission & Responsibilities

As part of the E-Business & CRM Global Team, the E-Commerce Specialist will support the daily management of on-site activities, working under guidance to ensure alignment with brand objectives. This role involves actively monitoring sales performance and key digital metrics, with the ability to respond to input and optimize product placement to boost conversion, leveraging emerging trends, and contributing to online sales growth. the key responsibilities are:

 

• Homepage & Content Updates:Manage and update the website homepage and other content pages, utilizing Page Designer or HTML when necessary to ensure visually appealing and engaging content
• Campaign & Promotion Management:Create and manage campaigns and promotions within the Salesforce Commerce Cloud Platform, ensuring effective execution and optimization
• Catalog & Publication Management:Manage the product catalog and ensure products are ready for launch with all necessary elements, including images, copy, and stock availability
• Website Personalization:Implement website personalization strategies using Page Designer and Customer Groups to enhance the customer experience and drive conversion
• Platform Testing & Quality Assurance:Continuously check and test the SFCC platform to ensure promotions, content, and stock levels are in line with expectations and functioning correctly
• Visual Merchandising:Curate visual merchandising for the Maison website, considering delivery schedules, seasonal trends, collection performance, and inventory levels to enhance the customer experience
• Operations & Customer Care: Collaborate with Operations and Customer Care teams to ensure a seamless customer experience, smooth order fulfillment, and address any related issues

Profilo

Requirements

• E-commerce passionate with previous experience in similar roles (preferably within a luxury brand)
• Good experience in e-commerce, with a focus on website updates, campaign execution, site merchandising, and content management
• Knowledge of Salesforce Commerce Cloud (SFCC), including campaign management, Page Designer, and Customer Groups is mandatory
• Experience with HTML for content updates
• Extremely organized and highly attentive to detail
• Excellent communication and presentation skillls
• Fluent in English; additional languages are a plus