Assistant Manager, Influencer Relations

Posizione

Benefit Cosmetics

 

 

You’re sooo Benefit!

This position is the US Brand point person for micro influencer relationships & initiatives. The primary responsibilities involve developing & growing brand relationships with social influencers & executing initiatives to drive incremental awareness for the brand & products across digital & social platforms. This position requires strong relationships skills, excellent communication & written skills with a strong knowledge of the digital and social media landscape. The candidate must creatively think outside of the box & have an eye for detail.

 

 

What You’ll Do:

• Drive relationships with content creators & managers across key social channels including YouTube & Instagram & TikTok.
• Develop a strategic plan to grow brand awareness/advocacy & drive incremental exposure for our key products while bringing brand DNA to life.
• Identify opportunities to increase quality & quantity of Benefit generated content.
• Identify measurement metrics to track content & exposure to measure program/activity success.
• Work cross-functionally with internal teams to support all relevant initiatives, partnership requests & content needs.
• Collaborate with the team to support influencer trips, events and activations.
• Keep a pulse on beauty & makeup trends. Be an in-house expert on our product lines & educate content creators to insert Benefit into the conversations of trends, solutions to dilemmas, etc.
• Support all project expenses to keep on track & on budget. Identify cost savings opportunities.
• Lead all internal communication on program

 

Qualifications:

• 3+ years marketing, pr and/or digital experience
• 2+ years digital influencer experience preferred
• A passion for social media & the beauty industry
• Knowledge & interest of beauty content & creators on YouTube & social media
• Excellent written & verbal communication skills
• Excellent relationship building skills and negotiating skills
• Proven track record for achieving results and driving projects
• Ability to attend various corporate conferences and events (including air travel)
• Travel as required

 

Schedule:

• Hybrid - requires onsite presence weekly to a Benefit Office

 

 

The target salary range for this position in California is $75,000 - $90,000 annually. The actual salary offered is based on market location and will depend on a variety of factors, which may include, as applicable, years of relevant experience; certifications or other professional licenses held; other legitimate, non-discriminatory business factors specific to the position; and the geographic location in which the applicant lives and/or from which they will perform the job. This position is eligible to earn an annual bonus. This position is also eligible for the following benefits, including but not limited to: comprehensive health, dental and vision plans; a 401(k) plan with employer matching, various paid time off programs; employee discounts/perks; life insurance; disability insurance; flexible spending accounts.

• Contract type: Permanent Job