Client Development Manager

Le poste

Do you wish to join the House of Dreams?

In this House, you will continue to perpetuate the dream of our creator: that of a more beautiful and happier world.

You will also consolidate our vision: to become the most desirable House in the world of beauty, an absolute reference of French luxury, a symbol of joy and hope.

This vision is carried by our six values that you will embody daily as designers of dreams - values that engage and define us:

Create Passionately

Craft together with joy

Excel for ultimate luxury

Lead with audacity

Cultivate Triumphant inclusivity

Commit and act to re-enchant the world.

Design your dreams with Dior.

We are seeking a visionary and strategic Regional Client Development Manager for Parfums Christian Dior Orient, covering the Middle East, Africa, Turkey and India (9 markets). Reporting to the Regional Head of Omnichannel, this position will be central to leading the evolution of our client development strategies, driving engagement and loyalty. The successful candidate will shape our CRM vision by developing data-driven strategies, optimizing automated client journeys, and fostering personalized relationships.

The role requires a proactive leader with a keen understanding of luxury consumer behavior and strong collaborative skills with e-business, retail, and marketing teams to ensure seamless omnichannel integration, an elevated client experience, and maximized lifetime value.

Les missions

• CRM Strategy & Development:
• Define and implement the regional CRM strategy across 9 markets, ensuring seamless alignment with global brand vision and long-term objectives.
• Establish annual CRM targets on strategic KPIs for each market, considering local specificities and market maturity, and ensuring alignment with regional and global strategic goals.
• Develop and manage the regional CRM projects roadmap, encompassing loyalty programs, client segmentation, NPS frameworks, and data-driven clienteling use cases.
• Collaborate closely with e-business and retail teams to integrate CRM strategies within the broader omnichannel framework, optimizing client engagement across digital and physical ecosystems.
• Strategically manage and own the regional CRM budget

• Loyalty Program & Engagement:
• Lead the regional evolution and performance monitoring of the Loyalty Program, continuously seeking to enhance client engagement, foster loyalty, and strengthen retention.
• Collaborate with regional marketing teams to define strategic guidelines for Point-of-Sale (POS) and Very Important Customer (VIC) events.
• Support markets in event execution by ensuring precise client targeting, overseeing invitation strategies, and maintaining a consistent tone of voice in line with Dior luxury standards.
• Define regional guidelines and forecasts for CRM gifting and Gift With Purchase (GWP) initiatives.

• CRM Communications & Activations :
• Define and oversee the regional CRM communication plan across key touchpoints, including email, clienteling, WhatsApp, events, and loyalty activations.
• Orchestrate and continuously enhance automated CRM journeys and communication flows, meticulously adapting strategies and content to distinct client segments and purchasing behaviors (e.g., e-commerce, boutique, omnichannel) to maximize client lifetime value.
• Partner with global CRM teams at HQ to ensure strategic alignment and facilitate the sharing of best practices.
• Coordinate impactful CRM initiatives with regional marketing teams to support major product launches and commercial moments.
• Establish and monitor action plans with markets to ensure the effective execution of the regional CRM strategy.

• Performance Monitoring & Trainings:
• Produce comprehensive monthly regional CRM performance scorecards for management and local markets, diligently monitoring key performance indicators (KPIs) and proactively identifying opportunities for continuous improvement.
• Deliver effective CRM training sessions to local teams through in-person and virtual formats to drive performance on the KPIs.
• Prepare and deliver compelling CRM business reviews for top management, providing strategic recommendations.

• Team Leadership & Development:
• Manage and develop a CRM team of three (regional direct report, UAE indirect report, KSA indirect report), fostering strong collaboration and supporting their professional growth.

Votre profil

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience (5+ years) in CRM management, preferably within the luxury retail or beauty industry.
• Demonstrated experience in developing and executing regional CRM strategies.
• Strong understanding of client segmentation, loyalty programs, and data-driven clienteling.
• Excellent analytical skills with the ability to interpret data and drive actionable insights.
• Exceptional communication, presentation, and interpersonal skills.
• Ability to work effectively in a matrix organization and collaborate with cross-functional teams.
• Experience managing and developing a team.
• Fluency in English is required; Arabic and/or French is a strong asset.

Informations complémentaires

Inclusivity is not just a noble principle; it is the very heart of our excellence. In a world where our clients, talents, and ideas increasingly come from diverse backgrounds, our diversity is our strength.

At Parfums Christian Dior, this means being a House where everyone feels respected, welcomed, and valued, regardless of their uniqueness. Because we know well: a House that reflects this diversity is a sustainable, vibrant House, rooted in both dreams and reality. Inclusivity cannot be decreed; it is practiced daily.