Kenzo has been infusing positive energy and contagious freedom for half a century by boldly proclaiming a polychrome, daring and borderless fashion that celebrates nature and cultural diversity

Creation date: 1970
CEO: Sylvie Colin
Head office: 18 rue Vivienne, 75002 Paris


Founded in Paris in 1970 by Kenzo Takada, who opened his first boutique in Galerie Vivienne in Paris, the House continues to cultivate and reinterpret codes that make it unique with dynamic modernity: a mix of prints and harmony of refined colors and an exuberant and sophisticated creativity imbued with optimism and impertinence.

With the arrival of Portuguese designer Felipe Oliveira Baptista as Creative Director, Kenzo instills a new dynamic and continues to unlock its potential. Inspired by a creative vision that fuses a meticulously refined aesthetic and functionality that resonate with the House’s DNA, Felipe Oliveira Baptista is defining a new chapter in the history of the brand, while respecting its unique heritage.

Felipe Oliveira Baptista © Karim Sadli


The history of 18 rue Vivienne, Kenzo’s current head office, is filled with sudden developments and famous owners. This now legendary address is located a short distance from the Galerie Vivienne that was home to the House’s first Parisian boutique in 1970. In 1640, Jacques Coquet, the treasurer of France and controller-general of finances for Paris, asked the architect Pierre Le Muet to build him a mansion with two wings, one looking out onto the street and the other between a courtyard and a garden.

Through exchanges, sales, division and inheritance, it passed from owner to owner, including the Marquis de Mallebois, Master of Requests and Colbert’s nephew, the Marquis de Fontenay-Trésigny, war minister under Louis XV, before becoming, in a fitting twist of fate, a House selling silk and wool. Shaped by time, 18 rue Vivienne today houses most of the Kenzo departments, including the studio, the workshop, the support functions and product development, and today powerfully embodies the House’s spirit.

18 rue Vivienne © Gabriel de la Chapelle
18 rue Vivienne © Gabriel de la Chapelle

Key figures

  • 122 stores around the world
  • 525 employees around the world
  • 28 different nationalities

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