Acqua di Parma

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CEO

Giulio Bergamaschi

Creation date

1916

Headquarters

Via Morimondo 26, 20143, Milan, Italy

IdentityACQUA DI PARMA

Acqua di Parma, the epitome of Italian sophistication, continues a century-long legacy, intertwining traditional craftsmanship with modern artistry. Incepted by Colonia, the Maison’s hallmark fragrance, through the vision of baron Carlo Magnani, Acqua di Parma is the essence of an attitude that embodies a dynamic, modern, and original lifestyle. Made for the personal use of the baron and a small circle of loved ones, the original composition is an open invitation to those seeking a modern Arte di Vivere, a life of vibrance and luminescence.
Cover - Acqua di Parma

GUILIO BERGAMASCHI

Giulio Bergamaschi joined the LVMH Group in April 2022 as Strategic Missions Director of Maison Loro Piana, where he focused on Brand Strategy and textile Excellences valorization through enhanced client experience and transparency initiatives, like the traceability digital certification with Aura Blockchain Consortium.
In March 2023 he has been appointed Chief Executive Officer of the Maison Acqua di Parma.
Giulio defines himself as Italian and cosmopolitan, passionate about design and art.
Giulio Bergamaschi, CEO Acqua di Parma
  • 12

    NATURAL INGREDIENTS USED TO CREATE COLONIA

  • 30

    BOUTIQUES

  • 1916

    FOUNDATION YEAR

Visuals representative of Acqua di Parma campaigns, products identity, and savoir-faire

Visuals representative of Acqua di Parma campaigns, products identity, and savoir-faire

Colonia © Acqua di Parma

ICON

Vibrant and timeless, Colonia remains the hallmark of Acqua di Parma since its inception in 1916. Created by the visionary baron Carlo Magnani, Colonia is the essence of an attitude that embodies a dynamic, modern, and original lifestyle. Made for the personal use of the baron and a small circle of loved ones, the composition has remained the same ever since.
© Acqua di Parma

SAVOIR-FAIRE

Each fragrance and object produced by Acqua di Parma exemplifies the Maison's philosophy that cherishes the human touch and the distinctive flair of experienced craftsmen. Handmade excellence shines where the art is in the details, from the selection of materials to the finishing touch of an engraved bottle. Exceptional contemporary artisans with techniques of long-held traditions, skills honed over the years, and deep-seated knowledge craft polysensorial objects that stand the test of time.
From the Maison's iconic hat box to its emblematic cube candles, these vibrant creations are marked by the finest processes, whether a precise brush stroke or a gentle fold. Intertwining traditional craftsmanship with modern style, this artisanal legacy now extends into the Leather Objects collection, an ode to virtuoso Italian craftsmanship, transforming everyday moments into extraordinary experiences.
Authentic craftsmanship: handcrafted finishes © Acqua di Parma

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