Director, Fragrance Marketing

Position

The Director of Fragrance Marketing will lead the Dior Men’s Fragrance strategy in the US market. This role requires strong collaboration, in-depth business analysis, team leadership, and strategic vision.

Job responsibilities

• Build and drive the Men’s Fragrance strategy to deliver ambitious business targets while protecting brand equity.
• Manage a team of direct reports and lead cross-functional partners, fostering a collaborative and supportive environment to achieve collective goals.
• Lead in-depth business analysis and share-out of Men’s Fragrance sales performance. Build an action-oriented game plan to address any challenges or capitalize on positive momentum. Share weekly business updates with the broader organization and executive committee.
• Develop and maintain competitive intelligence and customer knowledge for the North American Fragrance market to drive competitive leadership.
• Influence and build strong relationships with Marketing counterparts in HQ/France to ensure alignment and optimization of global brand strategy. You will be their expert in and consultant for the US Men’s Fragrance Market.
• Cross-functional collaboration to drive the Men’s Fragrance Business:
  • Media, PR, Influencer teams: to orchestrate a 360-activation plan with US localized needs.
  • Sales and Education teams: on the execution of core and new launch strategies, and lead account presentations to major retailers.
  • Visual Merchandising: to conceptualize, develop, and execute in-store needs including Visual Weeks, permanent merchandising, brand statements within retailer-specific environments, etc.
• Planning/Finance/Sales: to forecast new product launches and monitor core inventory. Analyze and refine shipment forecasts on a monthly basis.
• Develop and recommend pricing for Fragrance programs and assist in the preparation of company price increase recommendations.

SUPERVISION RECEIVED

Vice President of Fragrance Marketing

SUPERVISION EXERCISED

Assistant Manager

Profile

• 10+ years of pertinent experience in Marketing
• Extensive knowledge of the fragrance category
• Excellent strategic thinking and creative problem-solving skills
• Ability to build strong relationships and influence cross-functional teams.
• Demonstrated ability to lead and manage a team effectively.
• Excellent collaboration and communication skills.
• Strong analytical skills and experience in business analysis.
• Ability to travel (10-15%)
• Deals with confidential information and/or issues using discretion and judgment

Additional information

This job description is intended to cover the core accountabilities of the position and is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.

All your information will be kept confidential according to EEO guidelines.

LVMH Inc. uses the published salary range as a guideline to provide our employees with market competitive pay while allowing for flexibility to recognize and reward various levels of expertise, performance, and tenure.

While the published salary range is a good faith reflection of the targeted salary level for the position, LVMH Inc. reserves the right to pay outside of the published range of $160,000-$200,000.