Following a successful trial run in June, Kenzo announced that its shows would now mix men’s and women’s collections on the runway. The Maison unveiled its silhouettes for Fall-Winter 2017 at the recent Men’s Fashion Week in Paris.
Kenzo capped the latest Paris Fashion Week (January 18-22) with innovation, presenting its looks in what is now a coed runway show. Kenzo will in the future show its men’s and women’s collections together in January and June, while maintaining a presence during Women’s Fashion Weeks in March and September with special projects and events, introducing a new concept called “Memento”.
On Sunday, January 22nd, Kenzo closed Paris Men’s Fashion Week with Fall-Winter 2017 looks for both sexes. Featuring vivid colors (winter blue, raincoat yellow), prints (geo tiger prints, checks and arctic floral motifs) and color gradations evoking the aurora borealis, Kenzo Creative Directors Carol Lim and Humberto Leon imagined a collection “for people who experience as raw an environment as it gets and hope for it to continue forever.”
That's a wrap! The KENZO Men and Women's FW17 show was inspired by a wardrobe that combines wild protection with an urban sensibility. pic.twitter.com/mjIQxmsk36
— KENZO (@kenzo) January 23, 2017
The Kenzo design duo also shook things up with the set, using their own backstage as the set for the runway. This powerful statement allowed Kenzo to create a dialogue with Ideas for Us, an environmental organization involved in the fight against climate change, and to contribute financially to their cause.