Make your dreams become reality: LVMH invites startups worldwide to apply for the 8th edition of the LVMH Innovation Award



Innovation and entrepreneurial spirit figure among the founding values of the LVMH Group and its Maisons. The LVMH Innovation Award was created in 2017 in conjunction with VivaTech, inviting startups from around the world to propose solutions with potential to accelerate the luxury experience created by LVMH Maisons.    

Candidates have until February 9, 2024 to enter this year’s competition. Finalists will be invited to be part of the LVMH booth during the four-day Viva Technology show, the world’s premier event for startups and business leaders to celebrate innovation, set for May 22-25, 2024 in Paris.    

LVMH has launched a call for candidates for the 8th edition of the LVMH Innovation Award, inviting startups worldwide to apply in one of six categories:  

  • Omnichannel & Retail 
  • Image & Media for Brand Desirability 
  • Immersive Digital Experiences 
  • Employee Experience, Diversity & Inclusion 
  • Operations Excellence 
  • Sustainability & Greentech  

Shortlisted startups will be able to present their solution at the LVMH booth during VivaTech. They will have opportunities for collaborations with the Group and its brands, and six of them – one winning startup per category – will receive an award at a ceremony during VivaTech. A special mention will also be given to one of the startups for Data, AI and Gen AI solutions. Among the category winners, one will be recognized as winner of the 2024 LVMH Innovation Award.  

Finalists will join the Maison des Startups LVMH, the Group’s incubator program, where they will receive ten months of support, mentoring and access to the LVMH network of luxury industry experts. 

The startup challenge is open to any startup worldwide in the growth, seed or scale-up stage with a capacity to operate globally and deploy solutions that address the priorities of the world leader in luxury in creative processes, customer experience, omnichannel customer journeys, operations, production and other key areas.    

To earn a chance to pitch your solution to LVMH and its Maisons, follow this link and apply before February 9: 


See highlights of the  2023 LVMH Innovation Award  and meet the winning startups.