Ten LVMH Maisons open in Ginza Six retail complex in Tokyo



The new Ginza Six retail complex in Tokyo was inaugurated on April 17 at a ceremony attended by Japanese Prime Minister Shinzo Abe, Tokyo Governor, Yuriko Koike and Bernard Arnault, Chairman and Chief Executive Officer of LVMH. Located in the heart of Tokyo’s Ginza district, renowned for luxury shopping and a crossroads of cutting-edge innovation and Japanese tradition, Ginza Six is the largest mall in Japan. With 47,000 square meters of retail space, Ginza Six will welcome 241 stores, including ten LVMH Maisons: Dior, Céline, Fendi, Kenzo, Loewe, Parfums Christian Dior, Guerlain, Make Up For Ever, Fred and Moynat. The Céline, Dior and Fendi stores will have façades on Chuo-dori avenue, the main shopping street in Ginza.

Ginza Six was built at the site formerly occupied by the emblematic Ginza department store Matsuzakaya. Architect Yoshio Taniguchi, known for his renovation and extension of MoMA in New York, designed the building, whose facades meld harmoniously with the surrounding urban landscape. The interior design is the work of Gwenael Nicolas, who has created numerous stores for LVMH Maisons. The building also features a 4,000-square-meter rooftop garden.

Ginza Six puts an emphasis on the arts and culture as well with a rich program directed by Fumio Nanjo, Director of the Mori Art Museum. Artworks will be displayed inside the mall, including an installation by Yayoi Kusama for the inauguration.

In addition, Ginza Six will host a Noh theater, a traditional Japanese theater form that was placed on the UNESCO Intangible Cultural Heritage of Humanity list in 2008.

Ginza Six is expected to welcome 20 million visitors – both Japanese and tourists – each year.

In conjunction with the inauguration, Dior will stage a stunning haute couture show in the Ginza Six rooftop garden, attended by Maria Grazia Chiuri, Creative Director for Dior women’s collections. Exclusive menswear pieces will also be shown and available for sale to Dior customers. Fendi will host an inaugural evening inside the mall in its store, the Maison’s largest worldwide.