Linus Li

In this ninth episode, Linus Li, Louis Vuitton’s youngest shop manager in China, discusses the importance of meeting the needs of a clientele that wants to find the Louis Vuitton heritage in every product, while expecting the brand to spearhead new trends. He recounts the launch of the Artycapucines collection, for which two contemporary Chinese artists were invited to reinterpret the iconic Capucines bag, a collection that was a great success in China and around the world.