Area Manager, Shanghai
- NEW
Published on 11.08.2026
Bulgari
Retail
Reference: BULG10989
- Place of employment :
Shanghai, Chinese Mainland
- Contrat type :
Permanent Job
- Required experience :
Minimum 5 years
- Work mode :
Full Time
Position
The Area Manager mission is to maximize sales and profitability within a defined geographical area by leading, motivating, and developing a team of high-performing Store Managers. He/she is responsible for the implementation of commercial action plans, ensuring operational excellence across all stores, and fostering a client-centric culture that embodies the brand’s client-centric philosophy.
Job responsibilities
Lead by Example Act as Brand Ambassador. Inspire, propel, role model a client-centric mindset, ensuring seamless client experience within all stores in the interested area. Implement the Commercial Strategy & Support the RED in the Execution Implement annual sales and commercial action plans in line with company strategies to meet forecasted revenue targets. Drive the stores sales performance on both short & long-term through a clear vision and a structured roadmap for each store. Support Retail Experience Director in anticipating retail environment changes while fully integrating the brand global strategy, to choose the right location, in the right area and the right city. Support Retail Experience Director in defining and implementing the merchandising strategy (store typology, offer and pricing strategy) with the local merchandising team and the Store Managers. Support Retail Experience Director in ensuring the highest level of display quality and store conditions, in coherence with the brand strategy & operations strategy. Foster Clienteling Mindset Fosters and promotes client development mindset, proactively seizing business opportunities thus maximizing sales results. Collaborate closely with the Marketing team and Store Managers to support in-store activities and events. Enhance Store Operations and Promote Best Practices Nurture relationships with stores by ensuring regular visits and communication; ensure store operations runs smoothly and grooming guidelines are well-implemented. Ensure best practices sharing among all stores within the area.
Profile
Education Bachelor Languages Fluent in English and Chinese Professional experience & know how Extensive product knowledge of Bulgari or other luxury brands, and specific knowledge in Jewelry and Watch is a plus Selling Skill and Customer Relationship Management Skill Business acumens/strategic thinking Technical & management skills Presentable outlook, tolerance of working pressure and the capability in handling unpredictable tasks Knowledge of marketing, media and merchandising techniques Personal & interpersonal skills Team Management and Coaching Skill
BVLGARI
MAISON
