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Instore CRM Manager, Shanghai P66

  • NEW

Published on 11.08.2026

Bulgari

Retail

Reference: BULG10993

  • Place of employment :

    Shanghai, Chinese Mainland

  • Contrat type :

    Permanent Job

  • Required experience :

    Minimum 5 years

  • Work mode :

    Full Time

Position

The In-Store CRM Manager plays a pivotal role in driving business growth by developing and implementing a data-driven client engagement strategy within the Store, thus maximizing client lifetime value. Serving as the in-house expert and champion for all CRM initiatives, the In-Store CRM Manager ensures the team effectively leverages data and tools to achieve strategic objectives.

Job responsibilities

Foster a Clienteling Mindset & CRM Excellence in Store Promote Clienteling mindset. Act as main reference point for CRM related topics and projects. Adapt the strategic direction on Client Engagement of the store, based on CRM analysis and store contest. Drive Client Portfolio Development Definition and follows-up on Clienteling campaigns and client portfolio management. Define collective and individual targets of client portfolio development at store level (monitoring ROI) and targets for events. Design action plans for clients and supports in the preparation of appointments. Elevate Client Experience Through Personalization & Events Drive personalized gifting and experiences. Set events & guest lists and proactive network leveraging local partners. Optimize CRM Tools & User Experience Gather, analyze, and act on feedback to enhance the user experience of CRM tools. Train & Empowers Teams on Client Engagement Train & coach new and existing teams on COSMO, client data capture, Client Engagement - leveraging mindset, initiatives, & tools. Animate daily brief, mini trainings and CRM contests.

BVLGARI
MAISON

Bvlgari was founded in the heart of Rome in 1884. Over the decades, the Brand has established a worldwide reputation as magnificent Roman High Jeweler and icon of Italian art of living. Through a pioneering vision, the company’s international success has evolved into a global and diversified luxury purveyor of products and services, ranging from fine jewels and high-end watches to accessories and perfumes, and featuring an extended network of boutiques and hotels.Demonstrated through its numerous philanthropic partnerships, Bvlgari deeply believes in innovating the present for a sustainable future through its commitment to Social & Environmental Responsibility and giving back – to nature and to the community. In 2024 the Maison announced the creation of Fondazione Bvlgari, reinforcing its devotion to building a meaningful tomorrow through care, generosity and long-term dedication.
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