Customer Marketing Assistant Manager – On Trade

Position

The Opportunity…

When you join Moët Hennessy (MH), you embark on a career journey with the leaders of luxury wines, champagnes, and spirits within the LVMH Group. You’ll drive your own career within a passionate and diverse workforce that spans four generations and combines a wealth of roles and capabilities. The spirit of conquest and enduring savoir-faire of our bold founders, past and present, will unleash your creativity and inspire you to shape the next chapter in our timeless story. As part of our engaged community around the world, and through the commitments of our global program, Living Soils Living Together, you will help us build a sustainable legacy for our planet and for generations to come. Enter a world of possibilities, and unlock career potential across across our 27 Maisons, and the global reach of LVMH.

Together with our dynamic teams, you’ll bring to life the unique values that define our collective journey: sharing, elegance, epicureanism, integrity, and a spirit of conquest.

If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, Moët Hennessy is where you’ll flourish.

Job responsibilities

How you will contribute…

Overview of the position

Playing a key role within the country sales team and work closely with the brand marketing team, driving excellence in store (4P) planning and execution base on consumer insight across key customers/key accounts for all Categories present in the country brand portfolio and sell-out result focus. Drive MHT on trade business through effective activations; Accelerated neighborhood bar/ bistro growth program with focus brands on HY, GM and M&C. Cultivate Champagne culture through BTG and other on trade activations.

Key Responsbilities

Overall Responsibilities

• High level understanding of customer and consumer needs to advance activation that fosters stronger customer relationships and results
• Working closely with sales, brand marketing teams, and generate the category management/shopper insights
• Develop insight-driven, tailored BTL campaigns and annual customer marketing plans that meet internal and external objectives within BTL A&P and FTT budget
• Continuous analysis of the competitive and customer’s position in the country, to develop long-term customer marketing actions and strategy

Shopper Marketing

• Serves as the marketing expert across assigned channels/outlets, with the ability to leverage channel and brand strategies
• Uses category, shopper and outlet specific insights to identify opportunities and generate channel specific annual marketing plans and budgets
• Provides strong thought leadership to shopper behavior-based decision making, adding value to current sales and marketing plans
• Align with sales to forecast promotional performance and analyze results with key KPIs and ROI
• Ensure programs and contract terms are leveraged to their fullest potential
  • e.g new product launches, exclusive items, consumer promotions & wine fairs
• Translates brand plans and insights into actionable customer marketing plans & sales strategies for channel activation
• Maintains strong working relationships with internal and external stakeholders to influence decision making

Profile

We are looking for unique and amazing talent. Join us if you have…

• 5-10 years experience in trade or customer marketing/brand marketing, preferably in FCMG or luxury
• Bachelor’s degree in Marketing, Communications, Business Management, or a related field
• Strong commercial sense with good knowledge of brand management
• Strong project management skills
• Strong creative and strategic thinking
• Able to work in a changing environment
• Good communication and presentation skills
• Proficiency in English is a must

Ready for a world of possibilities? Discover Moët Hennessy today!