Kenzo Parfums connects creation and conservation with L’Eau Ambrée

L’Eau Ambrée, a new interpretation of L’Eau Kenzo, brings a warmer, more sensual dimension to the iconic fragrance. Inspired by an ocean warmed by the last rays of sunlight, it combines natural-origin ingredients with thoughtful choices in sourcing and production, reflecting Kenzo Parfums’ commitment to creating with greater consideration for the environment.

Made entirely in France, L’Eau Ambrée contains 90% natural-origin ingredients. Its bottle incorporates 15% recycled glass, while the outer packaging uses paper from responsibly sourced materials. The fragrance also features ylang-ylang extract obtained through a water-based extraction technology, without solvents. Other ingredients are sourced from recycled materials or from agricultural supply chains transitioning towards regenerative practices. 

The ocean that inspired the fragrance is also at the heart of Kenzo Parfums’ wider commitment. The Maison has partnered with Coral Gardeners, an organization dedicated to restoring coral reefs in French Polynesia. Through this partnership, Kenzo Parfums has funded the planting of 11,000 corals and training for 520 children from local communities, helping raise awareness of coral reef conservation. 

The partnership is also reflected in a film created for L’Eau Ambrée with Coral Gardeners in Moorea. Shot in the waters of French Polynesia, the film captures the landscape and marine environment that inspired the fragrance, bringing its story to life in the place where it began.