Givenchy Parfums
Givenchy Parfums
Inspired by its heritage, Parfums Givenchy expresses a free and resolutely contemporary vision of elegance encapsulated in two words: Fearless Classic. Fragrance creations by the Maison celebrate uniqueness and proclaim creative freedom.
Creation date: 1957
Chief Executive Officer: Romain Spitzer
Head office: 77, rue Anatole France, 92300 Levallois-Perret - France
Website: www.givenchybeauty.com
Identity
For more than 60 years Parfums Givenchy has perpetuated the values of its founder, Hubert de Givenchy, releasing fragrances, makeup and skincare products that define free, assertive and bold women. From L’Interdit to Givenchy Gentleman, Parfums Givenchy fragrances embody the brand’s Fearless Classic vision, fusing genres and revealing unexpected twists.
Icon
Created by Hubert de Givenchy in 1957 as a tribute to Audrey Hepburn, L'Interdit reinvented itself in 2018. A forbidden blend both dark and bright, this audacious Eau de Parfum is an invitation to transcend limits and elegantly embrace uniqueness. Rooney Mara, a captivating and engaged actress, embodies this powerfully unforgettable fragrance.
Insights
“Few brands can boast such a rich heritage: teams who are passionate about their Maison, the timeless appeal of iconic products. Plus there’s the unique style of the founder Hubert de Givenchy, both timeless and avant-garde. A subtle alchemy of audacity and heritage, summed up by the phrase Fearless Classic.”
Innovation
Parfums Givenchy anticipates expectations, always exploring new territories for expression and constantly innovating. Prisme Libre is one of these stunning creations, born from a true mastery of light. Thanks to a unique loose powder formulation that mattifies and corrects with ultra precision, the four shades in each case complement one another to enhance the skin’s radiance.
This same philosophy is expressed in unique bold statements such as the highly pigmented texture of Le Rouge Deep Velvet couture lipstick, both totally matte and exquisitely comfortable to wear, or the hybrid formulations the L’Intemporel Blossom skincare range and Le Rose Perfecto lip balm, and the striking use of black in cosmetics, revealed in the rich, deep texture of Le Soin Noir.
Outlook
Parfums Givenchy has been inspired by a holistic vision of beauty since its creation. L’Interdit, Irrésistible and Gentleman are all signature fragrances that embody the codes and history of the Maison. Parfums Givenchy is also enjoying robust development in makeup, a growth segment where the Maison stands out with innovative and sticking products that drive international success. Givenchy skincare offers a heightened sensorial experience with advanced formulations. Le Soin Noir range is emblematic of these precious beauty rituals.