Retail Performance & CRM Analyst

Position

Retail Performance & CRM Analyst- Caribbean & Latin America

Bvlgari seeks a Retail Performance & CRM Analyst to join its Caribbean & Latin America regional office, in Coral Gables, Florida.

The mission is to support the Retail Performance & CRM Department with reporting, sales & client analysis, retail incentives and budget processing needs in order to further grow and develop our business.  The insights the Retail Performance & CRM Analyst will be able to provide will support strategies and programs within the department and cross-functionally as well.   

Becoming a BOLD Bvlgari team member means being part of an authentic, passionate work environment, while working for a world renowned CONTEMPORARY brand.   Among our most imperative challenges is to recruit BRILLIANT, PASSIONATE, and INNOVATIVE people to join our team.

Job responsibilities

Key Accountabilities

Sales & Client Analysis and Reporting

• Track Retail Sales and identify trends and opportunities.
• Provide analytical support during the setting of budgets, commercial targets, KPIs and metrics.
• Create insightful CRM Reports to support Retail, Franchise, Omnichannel, Merchandising & Marketing needs.
• Analyze client behaviors in support of clienteling, product and marketing strategies.
• Monitor Retail & CRM KPI & Metric Performance in order to support quick reactivity across departments.
• Measure ROI & performance results of campaigns, events, gifting initiatives, and clienteling programs to optimize investment based on performance outcomes.

CRM Departmental Support

• Periodically monitor the Client Database to ensure completion, accuracy and compliance with data protection laws.
• Review CRM Reports to ensure retail teams are properly registering activities.
• Consolidate gifting orders and key feedback across the region for timely submission to HQ.
• Maintain proper inventory and strategic usage of client gifts.
• Support in organization of meetings, events & client experiences as needed.

Retail Incentives

• Provide the analytics to support the creation of timely and targeted Retail

Incentives.

• Perform a post-incentive analysis to best understand the impact delivered.

Budget Management & Processing

• Maintain up-to-date tracking, processing and management of the CRM & HE Budget.
• Ensure all CRM & HE related expenses are properly tracked and processed in a timely manner.

Cross-Functional Support

• Act as a Sales & CRM Insights resource to help support 360 initiatives in the region.
• Support product initiatives by providing key CRM analysis and insights.
• Provide client insights to support Marketing communication & event strategies.

 

Profile

Technical Skills

• STRONG analytical and commercial skills to generate key consumer insights from database extractions and field information.
• Advanced Power BI, Excel & PowerPoint
• Knowledge of CRM systems (e.g., SAP CRM, Salesforce, Microsoft Dynamics).

Key Requirements

• Minimum 5 years of experience in Sales/Data Analysis.
• Team mindset and collaborative cross-functional partner.
• Analytical mindset.
• Ability to tell a story through the numbers
• Effective communication.
• Understanding of LATAM & Caribbean markets.
• Strong sense of ethics, responsibility, and alignment with the group’s values.
• Excellent relationship building skills.
• Fluency in English, Spanish and/or Portuguese (is a plus)