Cover - Guerlain

Product Marketing Intern

Published on 08.25.2025

Guerlain

Marketing

Start date: 01.07.2026

Reference: GUER04768

  • Place of employment :

    London, United Kingdom

  • Contrat type :

    Internship

  • Required experience :

    Beginner

  • Work mode :

    Full Time

Position

POSITION: PRODUCT MARKETING INTERN

DEPARTMENT: MARKETING

LOCATION: LONDON

REPORTS TO:  PRODUCT MANAGER

DIRECT REPORTS: NONE

DURATION: 12 MONTHS

START DATE: JANUARY 2026

 

PURPOSE OF THE ROLE

Assist in the day-to-day implementation of Guerlain Marketing plans across multiple trade environments and on monthly brand reporting.

Job responsibilities

MAIN RESPONSIBILITIES

CATEGORY MANAGEMENT

  • Support the Product Marketing Manager (skincare, fragrance & beauty) with category launch plans (full year and phased)
  • Work with the rest of the team using Circana to pull together analysis on a monthly basis for all categories as well as ad hoc analysis as required
  • Assist with implementation of best-in-class campaigns to launch innovation whilst maintaining growth on icons and pillars within the categories continuously
  • Assist the product manager with the upcoming product launches creating PowerPoint presentations for internal and external meetings
  • Make sure the marketing tools (Launch Calendar, Aurora, NPR tracker) are always up-to-date for the categories as well as all the available supports provided by HQ (Launch platform, visual, guidelines, etc) for the upcoming launches
  • Create price benchmarks & product mappings for new product launches and key assets
  • Assist with the creation of printed collateral for in-store activity and product launches
  • Assist with in-store eventing and work together with the retail team to support their needs
  • Assist the Product Manager with the forecasting process for the category updating working documents and working on analysis (Sell in, Sell out, Sell through of defined benchmark).
  • Closely follow-up on preseries forecasting and dispatch to the different departments for your responsible category
  • Update the Preseries budget tracker on a monthly basis for the category
  • Support product manager on the monthly allocation to store
  • Responsible of all the POSM orders
  • Responsible of the POs process.
  • Contribute to the brainstorming of creative ideas.
  • Management of own projects – dependant on development within the role.
  • Understand cross-functional needs, supporting other departments on marketing requests
  • Have a strong understanding of the competitor landscape, making regular visits in store and reporting on new launches and competitor marketing activations

CATEGORY & BRAND REPORTING

  • Review and analyse Sell in and Sell out performances using CIrcana, Power BI and Orion.
  • Assist the Product Manager in day-to-day analytical reports/performance deep-dive requested by top management.
  • Analysis of competitor launches (store visits) and activity on a monthly basis creating a report that can be circulated to the wider team in UK and Europe.

Profile

PERSON SPECIFICATION

Key Competencies/Technical Skills

  • Fluent in English
  • Strong Microsoft Office skills
  • Advanced analytical Excel skills (V lookup, pivot table, etc)
  • Teamwork abilities
  • Substantial organisational skills
  • Strong attention to detail
  • Creative flair
  • Project Management

Profile

  • Degree in Marketing / Business Studies or similar
  • 12 months experience in Marketing in Luxury and / or FMCG
  • Strong interest for the beauty & skincare industry
  • Passion for numbers/analysis
  • French language a plus

Additional information

POSITION WITHIN THE ORGANISATION

Internal:

  • HQ                                    
  • Sales
  • Retail
  • Training, E-retail, VM, Finance                                
  • Shared Service Centre
  • Business Unit Team Europe

Direct Reports: None

External: Retailers, Print/Production suppliers, direct marketing agencies.

GUERLAIN
MAISON

It all began with Pierre-François-Pascal Guerlain. A perfumer, chemist, inventor and researcher, the House’s founder settled up his first boutique in the heart of Paris, at 42, rue de Rivoli. The address quickly became an essential destination for dandies and elegant women. The House’s reputation at the courts of Europe peaked when in 1853, for the marriage of Napoleon III and Empress Eugénie, Pierre-François-Pascal created his Eau de Cologne Impériale, which he gave to the young bride as a wedding present.Since then, five successive generations of Guerlain perfumers have held the House’s creative reins. Today, Thierry Wasser is the heir to an olfactory legacy of some 1100 fragrances and the intrepid leader of future projects, exploring the world in search of the most exclusive raw materials.
The art of perfume bottles by Guerlain © Pol Baril

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