A new Givenchy Dahlia blooms

Perfumes & Cosmetics


After black, Parfums Givenchy is absolutely stunning in gold with a new fragrance composed by François Demachy, embodied by Alicia Keys.

The creative theme of Dahlia Divin is gold, a bold and noble material celebrated in a sensual solar eau de parfum crafted by François Demachy, Artistic Director for olfactory development at LVMH Fragrance Brands. Top notes of sun-kissed mirabelle plums lead to a bouquet of white flowers at the heart, with a deep seductive base of vetiver, sandalwood and patchouli.

Multi-talented artist Alicia Keys embodies the powerful sensuality of the fragrance. A friend of Givenchy Creative Director Riccardo Tisci, she agreed for the first time to work with a perfume House. In the Dahlia Divin advertising spot, Alicia Keys is hidden in a music box. As the music plays the box opens and she emerges, gradually awakening and coming to life, dressed in a stunning embroidered gown glittering with precious gemstones. Her sensual and elegant look is reprised in the Dahlia Divin bottle, which is sealed with a golden thread.