DARE LVMH in Shanghai: live highlights from the first DARE event in Asia



Following the success of the first three DARE events in France and Italy, LVMH is broadening the international scope of this initiative.

The Group chose Shanghai, the luxury capital of China, to focus the collective intelligence of its talents on reinventing the future of luxury. This latest edition of DARE spotlights creativity and innovation, entrepreneurial spirit and the striving for excellence that inspires the 60 LVMH managers from the Asia-Pacific region taking part in the event.

Live coverage and photos from three days dedicated to open innovation.

Day 1

The 60 managers from LVMH and its Masons taking part in this fourth edition of DARE LVMH came together at the naked Hub co-working space in Shanghai. After an ice-breaker session, participants took to the stage one by one to pitch their ideas. The 12 most convincing ideas will now be taken forward by teams before presentations to the jury in two days. Good luck to everyone!


Day 1 - DARE LVMH Shanghai

Day 2

To get the second very busy day off to a good start, participants in the first DARE LVMH event held in China discovered the Chinese martial art of Tai Chi. After this relaxing interlude, LVMH mentors met with each of the 12 teams to challenge their ideas and coach them for the final round of presentations to the jury tomorrow. The final stretch begins with a series of intense working sessions.


Day 2 - DARE LVMH Shanghai



Day 3

The final day of this fourth edition of DARE LVMH, which is taking place for the first time in Asia, in Shanghai, the Chinese luxury capital. The atmosphere is all about enthusiasm, passion and collective energy. Participants took the stage for their final pitch sessions, presenting the innovation project finalized by the teams to a jury of Group executives and outside experts.


Day 3 - DARE LVMH Shanghai

Three of the 12 teams received awards at the closing ceremony.

Day 3 - DARE LVMH Shanghai

Congratulations to everyone for your enthusiasm, which has made this latest chapter in the DARE LVMH adventure a huge success! DARE LVMH will return soon on another continent for a fifth and no doubt equally exciting edition.

Day 3 - DARE LVMH Shanghai