Exciting new experience at La Grande Epicerie
Selective retailing
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After 18 months of work, La Grande Epicerie de Paris has unveiled a completely redone store interior. The makeover was designed by the Bon Marché Rive Gauche inhouse architecture team, inspired by the historical essence of the store, drawing on sketches and photos from 1923. Take a guided tour of an address that cultivates the exceptional.
La Grande Epicerie has the look and feel of a bustling Paris market. The range of day-to-day shopping needs is joined by rare products, bridging Paris and refined gourmet outposts. The space is clearly divided by métiers. Artisans step out from behind the scenes to propose expertise to passers-by, generously sharing professional tips and secrets.
The lower level laboratory has been redesigned too, with the same exacting emphasis on quality. Spanning 1,500 square meters, the bakery, catering and pastry workshops are orchestrated by Jean-Jacques Massé, Meilleur Ouvrier de France. Chef Massé has also created the menu for the Grande Epicerie de Paris, a new hub of gastronomy under the glass roof, designed by the architecte DYA, suspended between the Place du Marché on the main floor and the future Home section on the first level.